# Junior CRM Associate -PAX

> Angkas · Makati City, Philippines (Hybrid) · Full-time · Posted 2026-05-29

**Workplace:** hybrid

**Department:** Marketing

## Description

The Junior CRM Specialist supports new user acquisition and activation by executing onboarding and early-lifecycle CRM campaigns. This role focuses on increasing first booking conversion and accelerating the journey from install to repeat usage through well-timed and well-executed CRM communications.

The role is execution-heavy and ideal for a detail-oriented marketer who wants to build a strong foundation in CRM, lifecycle marketing, and analytics.

Key Responsibilities

New User Onboarding & Activation

-   Execute CRM journeys guiding users from:

-   App install to first booking
-   First booking to second booking

-   Deploy onboarding campaigns that educate users on app USPs, pricing, and key features
-   Support first-ride incentive and welcome offer execution

CRM Campaign Execution

-   Build, QA, and launch CRM campaigns across push notifications, in-app messages, and other available channels
-   Ensure correct segmentation, eligibility, and timing of campaigns
-   Coordinate with the Senior CRM Manager on campaign logic and priorities

Promo Execution Support

-   Assist in setting up and validating promo logic using promo tools
-   Ensure new user offers are applied correctly and only to intended segments
-   Support QA and monitoring during campaign launches

Reporting & Optimization Support

-   Track and report key activation metrics such as:

-   First booking rate
-   Time to first booking
-   First to second booking conversion

-   Identify drop-off points and share insights for optimization

## Requirements

-   1–3 years of experience in CRM, digital marketing, or growth roles
-   Familiarity with CRM tools (MoEngage or similar preferred)
-   Strong attention to detail and execution discipline
-   Basic understanding of funnels, segmentation, and performance metrics
-   Strong coordination and communication skills

## Benefits

Why join Angkas?

-   Freedom of work
-   Work-life balance
-   Free meals and use of gym
-   Opportunities for promotion
-   Competitive salary
-   Pay raise
-   Start-up environment
-   Multi-cultural and Agile work environment
-   Diversified use of technology

## Apply

[Apply at Angkas](https://apply.workable.com/angkas/j/175E663130/apply)

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