# Laptop Category Lead - Ecommerce

> BTECH · Cairo, Egypt · Full-time · Posted 2026-04-12

**Workplace:** on_site

**Department:** Sales LoB

## Description

Thrive with B.TECH on a journey that defines the essence of your professional evolution through **Stability and Security**, **Continuous Development and Growth**, a **Well Established Prominent Organization**, and a **Culture of Innovation and Creativity**.

Join us for an exciting opportunity as a **Laptop Category Lead!**

As a full-time **Category Lead**, you will own and drive the performance of a defined product category across our e-commerce platforms. Your primary responsibility will be to maximize sales growth, ensure product availability, and deliver a competitive and seamless customer experience. You will leverage data insights, market trends, and cross-functional collaboration to optimize pricing, assortment, and visibility, while enhancing the end-to-end customer journey. You will be expected to continuously improve category performance by balancing commercial objectives with operational excellence and delivering measurable business results.

**Duties, Tasks and Responsibilities:**

-   Execute onboarding and item set up process to make sure products are available and ready to sell.
-   Execute customer’s attraction plan to assure they can easily browse and find the products they want.
-   Develop navigation experience (browse/search) by managing and enhancing product attributes and taxonomy.
-   Attract customers through compelling messaging and visual merchandising.
-   Manage item and category pages including product imagery, rating reviews, basic and enhanced content.
-   Optimize item and category pricing, providing competitive pricing for B.TECH customers.
-   Initiate product promotions and benchmark competitors.
-   Work cross-functionally to ensure customers receive their products quickly and efficiently.
-   Create a cohesive experience between online shopping and the physical product.
-   Conduct regular analysis of category performance, identifying key trends and improvement opportunities.
-   Work with cross-functional teams (across marketing, product and supply chain) to execute initiatives to optimize category performance.

## Requirements

-   Bachelor’s degree in business administration, Marketing, or a related field.
-   4–7 years of experience in e-commerce, category management, retail, or a similar commercial role.
-   Hands-on experience managing the laptops category or similar consumer electronics products is a must.
-   Strong analytical skills with the ability to interpret data, identify trends, and translate insights into actionable plans.
-   Proven experience in managing product categories, pricing strategies, and promotions.
-   Good understanding of e-commerce platforms, online merchandising, and customer journey optimization.
-   Ability to manage multiple priorities and work in a fast-paced, dynamic environment.
-   Detail-oriented with strong organizational and problem-solving skills.

## Benefits

**Discover the benefits of joining B.TECH: More than just a job**

·         Comprehensive health and life insurance.

·         Flexible work arrangements to support work-life balance.

·         Professional development and training opportunities for advancement and career growth.

·         Employee discounts and wellness programs.

·         High performance and rewarding culture.

If you're ready to take your career to the next level and contribute to the success of a thriving organization, B.TECH is the place for you.

## Apply

[Apply at BTECH](https://apply.workable.com/b-tech/j/24776862BE/apply)

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