# FBS - Marketing Data Analyst (Mid Level)

> Capgemini · São Paulo, Brazil (Hybrid) · Full-time · Posted 2026-05-26

**Salary:** USD 1–1

**Workplace:** hybrid

**Department:** Marketing Research & Analysis

## Description

### Job Summary

-   Supports the quantitative evaluation of marketing campaigns and reporting of results. Data-mines and reports from large datasets.
-   Creates and modifies computer programs to pull information from company databases.
-   Prepares analysis of marketing effectiveness and efficiency, retention, and cross-sell data; continually enhances reports and analyses.
-   Responsible for obtaining, evaluating, and communicating information that supports revenue growth and profitability.
-   Recommends strategies for improving results and market position.

### Essential Job Functions

-   Supports the marketing function by performing data manipulation and data mining on large sets of data. Development of data and information structure.
-   Creates and modifies computer programs to pull information from company databases.
-   Prepares analyses marketing driver effectiveness and efficiency and analysis of cross-sell and retention; suggests enhancements to standard approaches. Identifies market segments and develops specialized reporting approaches.
-   Prepares exhibits and responds to requests for additional data.
-   Provides detailed requirements for systems implementation projects.
-   Measures and monitors marketing performance data. Facilitates through other parts of the organization to accomplish results.
-   Supports data sciences team through access and manipulation/formatting of data as required Performs other duties as assigned.

## Requirements

**Other Critical Skills**

Marketing Analytics and Data Literacy - Entry Level  
Reporting and Measurement Rigor - Entry Level  
Basic Analytical and Testing Skills - Entry Level  
ROI and Performance Tracking - Entry Level  
Insights Generation and Communication - Entry Level

**Software / Tool Skills**

Excel - Entry Level  
PowerBI - Entry Level  
Looker Studio - Entry Level

## Benefits

1.  Competitive salary and performance-based bonuses
2.  Comprehensive benefits package
3.  Career development and training opportunities
4.  Dynamic and inclusive work culture within a globally renowned group
5.  Private Health and Dental Insurance
6.  Pension Plan
7.  Meals tickets
8.  Life Insurance

## Apply

[Apply at Capgemini](https://apply.workable.com/capgemini-insurance/j/4C303B2E55/apply)

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