# Senior FP&A Lead (Fractional / Part-Time, Remote)

> Activate Talent · Mexico (Remote) · — · Posted 2026-03-23

**Workplace:** remote

## Description

### **Overview**

We are a profitable, U.S.-based consumer wellness brand with patented products sold across direct-to-consumer, Amazon, TikTok Shop, and major retail partners. With approximately $20M in annual revenue and a clear path toward $50M+, the company is entering its next phase of scale.

While the accounting foundation is strong, there is a critical need to build robust FP&A capabilities, including forecasting, channel-level profitability, and actionable financial insights.

We are seeking a **Senior FP&A Lead** to take full ownership of financial planning and analysis. This is a high-impact, senior individual contributor role—not a junior analyst or reporting function. You will operate independently and partner closely with the Founder and leadership team to drive strategic decision-making.

### **Key Responsibilities**

### **FP&A Ownership**

-   Own financial modeling, forecasting, and scenario planning across the business
-   Build and maintain weekly and monthly management reporting
-   Translate accounting data into clear, decision-ready insights for leadership

### **Channel Profitability**

-   Develop and maintain detailed P&Ls by channel (DTC, Amazon, TikTok Shop, wholesale)
-   Analyze SKU-level margins, including platform fees, creator commissions, fulfillment, freight, tariffs, and chargebacks
-   Identify key profitability drivers, risks, and opportunities across channels

### **Forecasting & Cash Planning**

-   Build rolling forecasts and multiple growth scenarios
-   Forecast cash flow and align with inventory planning needs
-   Support financial planning for scaling from $20M to $50M+ revenue

### **Marketing & Growth Economics**

-   Analyze customer acquisition cost (CAC), contribution margins, and ROI by channel
-   Evaluate creator and affiliate economics, particularly within TikTok Shop
-   Support pricing strategy and growth initiatives with data-driven insights

### **Strategic Decision Support**

-   Partner directly with the Founder and leadership team on key initiatives
-   Provide financial insights to support strategic planning and future diligence efforts
-   Act as a trusted advisor on financial performance and growth strategy

## Requirements

-   7+ years of FP&A experience in consumer, eCommerce, or retail businesses
-   Hands-on experience with DTC, Amazon, TikTok Shop, or marketplace channels
-   Advanced proficiency in Excel and/or Google Sheets with strong financial modeling capabilities
-   Comfortable working with incomplete or imperfect data and building structure from ambiguity
-   Proven ability to operate independently without day-to-day supervision
-   Experience supporting companies scaling from $20M to $50M+ revenue is strongly preferred

## Apply

[Apply at Activate Talent](https://apply.workable.com/careersactivatetalent/j/DCC7214B76/apply)

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