# Marketplaces Manager

> Create Wellness, Inc. · New York, United States (Hybrid) · Full-time · Posted 2026-04-20

**Workplace:** hybrid

## Description

We're hiring a Marketplaces Manager to be a hands-on, execution-first operator and a true right-hand partner to the Marketplaces Lead.

This role is for someone who:

-   Lives in Amazon Seller Central and knows what it takes to win on the platform
-   Is analytical to the core — obsessed with incrementality, ROAS, and profitable growth
-   Thinks about marketplaces in the context of the full business, not just one channel
-   Is obsessively organized — tracks every moving piece across campaigns, listings, deals, and launches without missing a beat
-   Wants to build something, not just maintain it

  
You'll own day-to-day Amazon execution in collaboration with the Marketplaces Lead — running PPC, catalog, PDPs, and deals. You’ll have real input into channel strategy and the roadmap, playing a central role in scaling one of our biggest revenue drivers.  
  
Beyond Amazon, you'll own Target.com, Walmart.com, and Instacart end-to-end, while leading expansion into new marketplaces.

**What You'll Do**

_Amazon Strategy & Execution_

-   Run PPC end-to-end: performance audits, keyword research, campaign creation, bid/budget/keyword adjustments, and negative-term management

-   Partner with Ops on inbound planning — flag coverage risks (stockouts, Buy Box suppression, velocity shifts) for visibility
-   Optimize PDPs: copy, imagery, A+ content, Brand Store, and Brand Story
-   Manage catalog: listing creation, variations, bundles, and backend attribute audits
-   Own account health and compliance: proactive monitoring, creating and resolving seller support cases, and ensuring policy adherence
-   Monitor pricing and Buy Box integrity across channels and flag suppression risks
-   Schedule and QA deals, Lightning Deals, and tentpole event participation (Prime Day, BFCM, etc.)

_Marketplace Ownership & Expansion_

-   Own strategy and execution across Target.com, Walmart.com, Instacart, and other marketplaces
-   Drive marketplace expansion by launching, scaling, and optimizing new channels
-   Tailor strategy to each platform — what works on Amazon isn't what works on Instacart

_Reporting & Analysis_

-   Monitor spend, sales, ROAS, and inventory flags across all marketplaces
-   Flag anomalies fast: CVR drops, organic rank shifts, stockout risk, Buy Box loss
-   Track organic rank trends on priority keywords (Brand Analytics SQP, Helium 10)
-   Track competitors and overall market movement (search volume, BSR charts, Smart Scout)
-   Proactively surface new tests, tactics, and growth opportunities — not just report on what happened

## Requirements

-   2-4 years of hands-on experience managing marketplaces (Amazon required; Target.com, Walmart.com, and/or Instacart a strong plus)

-   VMS/CPG background or experience in another high-repeat-purchase category
-   Deep Amazon Seller Central expertise across PPC, catalog, PDPs, and account health
-   Fluency with Helium 10, Xnurta, Smart Scout, or similar marketplace tools
-   Strong analytical mindset — focused on incrementality and profitable growth, not vanity metrics
-   Organized and process-oriented — you can manage a lot of moving pieces without dropping any

**What We're Looking For**

-   You think like an owner, not a coordinator
-   You’re analytical by default — every decision ties back to a number
-   You’re fast, resourceful, and don’t wait to be told what to do
-   You care about profitable growth and real business outcomes, not top-line alone
-   You’re excited to build across multiple marketplaces, not just run one

**Nice to Have**

-   Agency experience managing marketplace accounts across multiple brands
-   Experience launching a brand on a new marketplace from scratch
-   Familiarity with Shopify and broader DTC ecommerce metrics
-   Background in health, wellness, or sports nutrition
-   Comfort with AI-assisted workflows and productivity tools (we use Claude, ClickUp, Granola)

## Apply

[Apply at Create Wellness, Inc.](https://apply.workable.com/create-wellness-inc/j/466433EFD9/apply)

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