# Director, Sales - Target

> Create Wellness, Inc. · United States (Remote) · — · Posted 2026-04-28

**Workplace:** remote

## Description

Founded in 2022, Create Wellness is redefining creatine for the modern consumer — starting with a first-of-its-kind creatine gummy and scaling rapidly into a high-growth, profitable business across eCommerce and retail. Creatine is not a niche bodybuilding supplement; it's a foundational wellness product, and Create is building to own the category.

Reporting into the SVP of Retail Sales, you will partner closely with senior leadership, brokers, and cross-functional teams across marketing, operations, and planning. This is a high-impact, highly visible role with direct ownership of some of Create’s most important retail relationships.**  
  
What You'll Do:**

-   Full ownership of the Target business end-to-end, including buyer relationships, line reviews, forecasting, promotional planning, trade management, and customer P&L
-   Development and execution of omni-channel strategy across in-store and Target.com to drive total account performance
-   Broker leadership, ensuring best-in-class execution while maintaining direct ownership of the relationship and strategy
-   Building and delivering compelling, data-driven business reviews to Target buyers
-   Cross-functional partnership with shopper marketing to develop and execute activation plans that drive velocity both in-store and online
-   Structured account planning including volume forecasting, promotional ROI, and distribution expansion strategy
-   Acting as a core commercial leader, partnering directly with the SVP of Retail and contributing to overall retail strategy

## Requirements

-   5+ years of CPG retail sales experience with direct ownership of the Target account
-   Deep understanding of Target’s systems, cadence, and buyer expectations — with firsthand experience managing the relationship
-   Proven ability to manage and lead broker partners while maintaining full ownership of the business
-   Strong understanding of Target.com and omni-channel retail dynamics
-   Solid grasp of account P&L, promotional strategy, and retail math
-   Track record of driving both distribution gains and velocity at a major mass retailer

**Nice to Have**

-   Experience at a high-growth supplement, wellness, beauty, or food & bev brand
-   Familiarity with Wegmans or other premium grocery accounts
-   Existing relationships within major broker networks
-   Experience scaling a brand from early retail entry to meaningful velocity and productivity

## Benefits

-   Competitive compensation and equity
-   Fully-paid health, dental, and vision insurance
-   401K program
-   Location: Minneapolis preferred; open to remote with frequent travel

## Apply

[Apply at Create Wellness, Inc.](https://apply.workable.com/create-wellness-inc/j/F9433A6FED/apply)

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