# CRM & Sales Operations Manager

> Crystalia Glass · Brazil (Remote) · — · Posted 2026-11-11

**Workplace:** remote

## Description

Crystalia Glass LLC is a U.S.-based manufacturer and provider of premium glass solutions, specializing in custom glass partitions for residential, commercial, and institutional projects. We operate a full-cycle model — from design and manufacturing to sales, delivery, and installation.

We are strengthening our commercial function and looking for a **CRM & Sales Operations Manager** to own the CRM, the sales process and data quality across the full funnel, from first contact to order handover. This is a hands-on, senior individual contributor role with no direct reports.

**Employment Type:**

-   **Full-time 8.30 am - 5 pm, NY (EST zone).**
-   **Remote work.**
-   **B2B contract (sole proprietorship status or corporate entity).**

**Key responsibilities:**

**CRM setup and process design**

-   Personally configure CRM fields, stages, reports and automation; scope complex changes and integrations for developers and test them before release.
-   Define rules for each stage: goal, entry and exit criteria, required data and next steps.
-   Set ownership at each stage and at handover, and agree SLAs for response time and escalation.

**Process control and data quality**

-   Audit deals to check that CRM stages and next steps match actual client communication.
-   Monitor overdue tasks, stalled deals, missing next steps and missing loss reasons.
-   Keep CRM data accurate and resolve recurring issues with team leads.

**Training**

-   Write short CRM instructions and train sales reps and team leads to manage deals correctly, including after every change.

**Reporting and analytics**

-   Build funnel reports and dashboards: conversion by stage, stage duration, loss reasons and SLA adherence.
-   Measure the impact of process changes and share data with sales leadership and the Sales Effectiveness Manager.

**Automation and AI**

-   Use AI to analyze CRM data and prepare next actions for reps, with human review before anything reaches a client.
-   Build AI workflows for the sales team and maintain AI agents and bots connected to the CRM.

## Requirements

**The core of this role is hands-on CRM administration and sales process design.**

-   **Experience in CRM administration, sales operations or revenue operations.**
-   **Hands-on CRM setup (HubSpot, Salesforce or similar): fields, stages, permissions and reports.**
-   **Experience designing deal stages, handover rules and SLAs.**
-   **Experience fixing CRM data issues and building sales reports personally.**
-   **Experience automating deal workflows and writing requirements for integrations.**

**Also important**

-   **Experience training sales reps to work correctly in the CRM.**
-   **Hands-on experience bringing AI into a sales team’s daily work, from building to measuring results.**
-   Understanding of the full sales cycle, from first contact to order handover.
-   Strong analytical skills and careful conclusions from data.
-   Experience driving change through team leads without direct authority; strong team player.
-   **Fluent English (C1/C2).**

**Nice to have**

-   Setting up or migrating a CRM from scratch.
-   Experience with a complex physical product with a long sales cycle.

## Benefits

-   Competitive base salary + performance-based bonuses.
-   Full ownership of the CRM and sales operations in a fast-growing U.S. company, with the freedom to build them the right way.
-   Direct influence on how the sales process runs, with data that leadership relies on.
-   Hands-on work with automation and AI in real sales processes.
-   Joining a highly professional and dynamic team.
-   Exciting experience working with prestigious clients in the US market.

## Apply

[Apply at Crystalia Glass](https://apply.workable.com/crystalia-glass/j/4E3F036E88/apply)

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