# CRM & Membership Executive (7-Month Contract)

> Decathlon Hong Kong · Hong Kong, Hong Kong · Contract · Posted 2026-05-05

**Workplace:** on_site

**Department:** Marketing & Design

## Description

### Your Purpose

As a **CRM & Membership Executive**, you will join the Decathlon Hong Kong Marketing Team on a **7-month maternity cover contract from July 2026 to January 2027**.

You will support how we engage our users through **CRM campaigns, customer journeys, membership operations, and data-driven communication**. Your role is to help deliver consistent, relevant, and smooth customer experiences across online and offline touchpoints.

### What You’ll Be Doing

-   Execute CRM campaigns across **Email, Push, SMS, and WhatsApp**
-   Manage and optimize automated customer journeys, including **welcome, behavioral trigger, and reactivation flows**
-   Maintain the **CRM communication calendar** to coordinate campaign frequency and avoid audience fatigue
-   Support membership operations, including **member rewards, point redemption alerts, exclusive invitations, and loyalty mechanics**
-   Support membership activation across **web, mobile app, and in-store activities**
-   Handle customer data and member-related issues using platforms such as **Salesforce Marketing Cloud, LoyalGuru, and Square**
-   Support customer segmentation and post-campaign reporting
-   Track campaign performance, including **Open Rate, CTR, and GMV impact**
-   Help troubleshoot CRM-related issues such as **data discrepancies, spam rate, deliverability, and platform issues**
-   Coordinate with Marketing, Retail, CX, Regional, and Global MarTech teams when needed

## Requirements

-   Experience in **CRM, digital marketing, customer engagement, loyalty, or membership operations** is preferred

-   Hands-on exposure to CRM or marketing platforms such as **Salesforce Marketing Cloud, LoyalGuru, HubSpot, Braze, or similar tools**
-   Comfortable working with **data, campaign reports, customer segmentation, and performance tracking**
-   Detail-oriented, structured, and reliable in execution
-   Able to manage multiple campaigns and timelines
-   Good communication skills and comfortable working with cross-functional teams
-   Passion for sport and an interest in Decathlon’s users and community is essential — you are motivated to connect people to sport through meaningful experiences.

## Benefits

### Why Join Us?

We believe in growing together. Here’s what you’ll gain as a Decathlon teammate:

-   Hands-on experience in **CRM and membership operations**
-   Exposure to **multi-channel customer engagement**
-   Opportunity to work with **regional and global teams**
-   A role that directly supports **customer loyalty, member engagement, and business performance.**

**Make Sport Your Everyday Job.**

If you’re ready to connect data, communication, and customer experience — apply now and start your Decathlon journey!

## Apply

[Apply at Decathlon Hong Kong](https://apply.workable.com/decathlonhk/j/660B5ACD91/apply)

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