# Growth Manager

> Emerging Travel Group · Serbia (Remote) · — · Posted 2026-05-20

**Workplace:** remote

**Department:** Marketing

## Description

-   Develop, execute, and own the end-to-end Account-Based Marketing strategy to drive user acquisition among high-value target accounts.
-   Partner closely with Sales and Business Development teams to define our Ideal Customer Profile (ICP), identify key decision-makers, and build tiered target account lists.
-   Design and launch highly personalized, multi-touch UA campaigns across channels such as LinkedIn Ads, programmatic display, targeted email sequences, direct mail, and tailored landing pages.
-   Manage the ABM budget, optimizing for Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS), and pipeline velocity.
-   Collaborate with the content and design teams to craft bespoke messaging and creative assets that resonate with the specific pain points of distinct account tiers and personas.
-   Act as the primary liaison between Marketing and Sales for target accounts, ensuring sales teams are equipped with account insights and intent data for timely follow-ups.
-   Establish ABM metrics and KPIs. Track, analyze, and report on account engagement, lead generation, and revenue impact using CRM and marketing automation tools.

## Requirements

-   3+ years of experience in B2B performance marketing, demand generation, or user acquisition, with at least 2+ years taking direct ownership of Account-Based Marketing (ABM) programs.
-   Deep understanding of the B2B buyer journey, complex sales cycles, and account scoring methodologies.
-   Hands-on expertise in executing paid B2B campaigns, particularly via LinkedIn Campaign Manager, Google Ads, and Meta Ads.
-   Strong ability to analyze data, interpret campaign performance, and translate numbers into actionable marketing strategies.
-   Advanced proficiency in CRM platforms (e.g., HubSpot) and marketing automation/ABM tools (e.g., Apollo, Clay, 6sense, Demandbase, or ZoomInfo).
-   Proven track record of successfully aligning marketing initiatives with sales teams and driving cross-departmental collaboration.
-   Excellent written and verbal communication skills, with a sharp eye for compelling B2B copywriting.

## Benefits

-   Flexible schedules and opportunity to work remotely;
-   Ambitious and supportive team who love what they do, appreciate each other, and grow together;
-   Internal programs for adaptation and training, development of soft skills, and leadership abilities;
-   Partial compensation for participating in external training and conferences;
-   Corporate English school: Group and individual lessons, speaking clubs with colleagues from all over the world;
-   Corporate prices on hotels and travel services;
-   MyTime Day Off - an extra non-working day without loss of compensation.

## Apply

[Apply at Emerging Travel Group](https://apply.workable.com/emerging-travel-group/j/F9BAEC8FB1/apply)

---
Powered by [Workable](https://www.workable.com)