# Online Content Operations Specialist

> EPOS · Kuala Lumpur, Malaysia · — · Posted 2026-08-18

**Workplace:** on_site

## Description

### Content Operations Specialist

**Department:** E-commerce / Digital Commerce  
**Reports to:** E-commerce Lead  
**Location:** Kuala Lumpur  

### Job Summary

We are looking for a **Content Operations Specialist** to manage the day-to-day execution, publishing, and optimisation of content across EPOS’s social media, e-commerce marketplaces, website, and other digital platforms.

This role will be responsible for ensuring that all online content — from **social media posts and product listings to promotional banners, campaign pages, product information, and digital assets** — is accurate, engaging, consistent, and published on time.

The ideal candidate is highly organised, detail-oriented, and **data-driven**, with a good understanding of how content, product presentation, pricing, platform exposure, and traffic contribute to online conversion and business performance.

### Key Responsibilities

**1\. Social Media Content Operations**

-   Manage the day-to-day publishing and scheduling of content across EPOS’s social media platforms, including **Facebook, Instagram, TikTok, LinkedIn**, and other relevant channels.
-   Coordinate social media calendars and ensure posts are published accurately and on schedule.
-   Upload and manage captions, images, videos, links, hashtags, and other content assets.
-   Ensure content follows brand guidelines and is adapted appropriately for each platform.
-   Monitor post performance, engagement, reach, and traffic to identify opportunities for optimisation.
-   Coordinate with Marketing and Creative teams to ensure required content assets are delivered on time.

**2\. Marketplace & Product Listing Management**

-   Create, upload, update, and maintain product listings across **Shopee, Lazada, TikTok Shop**, and other online platforms.
-   Manage product titles, descriptions, specifications, attributes, images, videos, pricing, bundles, variations, and promotional information.
-   Ensure product information and pricing remain accurate and consistent across Malaysia and Singapore.
-   Regularly review listings for completeness, accuracy, visibility, and overall presentation.
-   Monitor competitor listings, product positioning, pricing, promotions, and content presentation to identify opportunities for improvement.
-   Support new product launches by ensuring listings and relevant content are ready before launch.

**3\. Website & Digital Content Management**

-   Upload and maintain content across EPOS websites, landing pages, campaign pages, and other digital platforms.
-   Ensure product information, promotional messages, banners, FAQs, and other customer-facing information are accurate and up to date.
-   Coordinate content updates for new products, campaigns, promotions, and business initiatives.
-   Conduct regular content audits to identify outdated, inaccurate, duplicated, or missing information.

**4\. Content Optimisation & Online Visibility**

-   Continuously optimise online content based on **traffic, engagement, search visibility, conversion, and platform performance**.
-   Analyse which listings, posts, products, and content formats generate stronger exposure and customer engagement.
-   Monitor both **online and offline traffic trends** where relevant and identify opportunities to improve digital visibility and customer conversion.
-   Conduct competitor benchmarking across product listings, pricing, promotions, positioning, and content strategies.
-   Support basic A/B testing of product titles, images, descriptions, promotional messages, and other content elements.
-   Recommend improvements based on customer behaviour and performance data rather than content aesthetics alone.

**5\. Campaign & Promotional Content Operations**

-   Support content execution for marketplace and social campaigns, including major promotional periods such as **9.9, 10.10, 11.11, and 12.12**.
-   Coordinate campaign banners, promotional messages, product listings, vouchers, bundles, and related digital assets.
-   Ensure campaign content, pricing, product information, and promotional mechanics are accurately reflected across platforms.
-   Work closely with Marketplace Operations and Growth teams to prioritise key products and campaigns.

**6\. Content Coordination & Governance**

-   Maintain an organised content library covering product images, videos, descriptions, campaign assets, social media materials, and other digital content.
-   Coordinate with **Marketing, Growth, Product, Sales, Customer Operations, and Creative teams** to gather accurate information and content requirements.
-   Ensure consistency of product and brand information across different platforms and markets.
-   Establish simple processes and checklists to reduce content errors and improve publishing efficiency.
-   Ensure content complies with relevant platform policies and brand requirements.

**7\. Reporting & Performance Analysis**

-   Track key content and platform performance metrics such as **Traffic, Impressions, Reach, Engagement, Product Views, CTR, CVR, and Orders**.
-   Prepare regular reports highlighting content performance, listing quality, traffic trends, and areas for improvement.
-   Identify top- and underperforming content or listings and recommend optimisation actions.
-   Use data and competitor insights to continuously improve content quality, exposure, and conversion.

### Key KPIs

-   Content / Posting Accuracy & Completion Rate
-   Product Listing Accuracy
-   Content Publishing Timeliness
-   Social Media Reach & Engagement
-   Online Traffic / Product Views
-   CTR & Conversion Rate
-   Listing / Product Exposure
-   Content Error Rate
-   Campaign Content Execution Rate
-   Platform Compliance

## Requirements

### Requirements

-   **2–5 years of experience** in Content Operations, E-commerce Operations, Marketplace Operations, Digital Marketing, Social Media Operations, or a related role.
-   Hands-on experience managing **social media content, product listings, website content, or online marketplace content**.
-   Familiarity with platforms such as **Shopee, Lazada, TikTok Shop, Facebook, Instagram, TikTok, and LinkedIn**.
-   Strong attention to detail, particularly when handling product information, pricing, promotional content, and multiple online platforms.
-   **Data-driven mindset**, with the ability to use performance metrics and competitor benchmarking to identify content optimisation opportunities.
-   Comfortable using **Excel/Google Sheets** for basic reporting and analysis.
-   Experience with CMS, social media scheduling tools, marketplace seller centres, or content management platforms would be advantageous.
-   Basic understanding of **SEO, e-commerce conversion, digital traffic, and content performance metrics** is preferred.
-   Strong coordination and communication skills with the ability to work across multiple teams.
-   Ability to manage multiple platforms, markets, campaigns, and deadlines simultaneously.
-   Good command of English; proficiency in **Chinese and/or Malay** would be an advantage.

## Apply

[Apply at EPOS](https://apply.workable.com/epos/j/1EBB151D81/apply)

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