# Manager, Business Development (Education-related Product)

> Esquel Group · Wan Chai, Hong Kong · Full-time · Posted 2026-04-09

**Workplace:** on_site

## Description

**Guilin Integral** Business is now seeking a results-driven professional to lead our youth-focused education programs, targeting teenagers and young learners in Hong Kong secondary schools and youth organizations.

Key responsibilities include developing strategic pipelines, cultivating client partnerships, conducting market research focused on youth development, secondary education trends, and extracurricular learning, and facilitating cross-functional collaboration with marketing teams. The ideal candidates should possess 3+ years of experience in youth education programs, preferably with established connections to Hong Kong secondary schools, strong analytical and communication skills.

**Responsibilities:**

-   **Business Development:** Launch youth education programs from the ground up, targeting secondary schools, youth organizations, and teenage students in Hong Kong. Engage in business pipeline development and client acquisition while building and maintaining stable business partnerships.
-   **Process Management:** Develop SOP based on business development needs and monitor implementation processes. Establish realistic business performance indicators, and systematically decompose them into actionable annual, quarterly, and monthly sales plans. Monitor the execution plans and conduct regular reviews.
-   **Pipeline Management:** Analyse youth program data, student profiles and school characteristics to identify program trends. Leverage existing network and connections to Hong Kong secondary schools to cultivate and manage program pipeline, promoting the establishment of youth-focused learning programs and extracurricular activities.
-   **Market Research:** Conduct research from case studies, surveys, and interviews to gain insights for macro trends, market dynamics and program analysis in the youth education and secondary school sector. Focus particularly on youth development, secondary school curriculum, student enrichment programs, and areas related to teenage learning and personal growth. Provide decision-making support for marketing strategy formulation and new product development.
-   **Demand Exploration**: Collaborate with marketing, R&D, and technical teams to conduct pre-sales activities for learning projects or products. Investigate and analyse potential clients’ needs, coordinating with internal departments to address the needs accurately. Offer feasible suggestions to potential clients and ensure follow-up on progress.
-   **Project Follow-up:** Visit clients and maintain relationships, establishing customer ecosystems in various interconnected events. Conduct business negotiations, meetings, agreement signing and implementation, along with after-sales service to achieve sales objectives and create opportunities for continuous development.
-   **Client Management:** Establish a tiered customer classification system and a client profile management mechanism to effectively manage the client lifecycle. Collaborate with marketing and R&D teams to conduct customer satisfaction surveys and necessary follow-ups. Supervise and promptly address customer complaints or feedback, while creating opportunities for next business development and value-added services.

## Requirements

-   Bachelor’s degree or above.
-   At least 3 years of experience in youth education programs, student enrichment activities, or secondary school engagement; established network and connections with Hong Kong secondary schools is highly preferred; experience working with youth NGOs or educational institutions is an advantage.
-   Strong coordination and communication skills. Demonstrate responsibility and commitment, with a high level of proficiency in analytical thinking, planning, and organizational competencies.
-   Ability to work under pressure and embrace challenges, skilled in identifying and establishing potential business partnerships.
-   Quick to adapt to new concepts and a fast learner.
-   Attention to detail and capable to work independently within assigned responsibilities.
-   Proficiency in Cantonese, English and Mandarin.
-   Occasional travel to PRC is required.

## Apply

[Apply at Esquel Group](https://apply.workable.com/esquel-group/j/6B1927DE2B/apply)

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