# Senior Product Manager Growth & Retention

> Fuku · Kuala Lumpur, Malaysia · Full-time · Posted 2026-07-28

**Workplace:** on_site

## Description

Build the entire product function from scratch as the inaugural Product Manager for a mature digital entertainment platform. Lead retention and UX overhauls with complete roadmap autonomy.  
  
Why you should apply:  
\-First dedicated product hire; build frameworks from scratch rather than inheriting existing playbooks.  
\-High ownership seat to set your own product roadmap, vision, and success metrics.  
\-Direct impact on retention, churn reduction, and core UX for a regional platform.  
  
What you will do:  
\-Diagnose UX gaps and overhaul web and mobile customer journeys. Lead cross-functional alignment and manage outsourced tech partners.  
\-Analyze user behavior insights to optimize retention, engagement, and reward mechanics.  
\-Own end-to-end web and mobile journeys to improve conversion and core usability.  
\-Build engagement roadmaps featuring gamification, gameplay mechanics, and ecosystem expansion.  
\-Collaborate cross-functionally with CRM, Design, IT, and Operations to launch key initiatives.  
\-Lead platform integrations and coordinate directly with third-party tech and design partners.  
\-Report progress, business recommendations, and product roadmaps clearly to commercial leadership.  
  
Experience you need:  
\-3 to 5+ years blending growth expertise with strong product design and UX vision.  
\-Analytical mindset with proven experience interpreting product, campaign, and user data.  
\-Self-directed operator comfortable working with high autonomy without structured onboarding paths.  
\-Demonstrated history of execution across digital platforms, web, and mobile ecosystems.  
  
Nice to have / Bonus:  
\-Background in high-engagement consumer platforms, e-commerce, or digital entertainment verticals.  
\-Familiarity with gamification models, A/B testing, CRM tools, or practical AI application.  
  
About you:  
\-Commercially driven Product Manager looking for direct impact rather than classic tech governance.  
\-Hands-on strategist excited to fix UX gaps and build new retention frameworks.  
\-Proactive problem solver comfortable leading vendor relationships and driving execution independently.  
  
The company:  
\-Established regional digital entertainment platform with over 12 years of operating history.  
\-Maintains a strong, loyal user base across multiple markets in Southeast Asia.  
\-Commercially focused environment emphasizing rapid user retention, growth, and continuous engagement.  
  
Work Arrangement / Benefits:  
\-Kuala Lumpur base; office-based 5 days weekly

## Apply

[Apply at Fuku](https://apply.workable.com/fuku/j/4D907FE787/apply)

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