# Social Media Manager

> Fuku · Kuala Lumpur, Malaysia · Full-time · Posted 2026-05-20

**Workplace:** on_site

## Description

Social Media Manager  
  
Why is this role awesome?  
\- Global Scale & Impact: Lead the organic content strategy for a market-leading global consumer brand and direct-to-consumer (DTC) media network.  
\- Direct Executive Seat: Work directly with the Chief Growth Officer and the Founder, enabling rapid creative execution without slow corporate approval chains.  
\- Total Autonomy: Enjoy complete creative ownership to pilot new channels, run bold experiments, and build the organic content playbook from scratch.  
  
Project Overview:  
\- Spearhead a strategic transition from basic brand awareness and aesthetic curation to transforming massive organic top-of-funnel reach into an active engine for high-intent leads and direct-response revenue.  
  
Responsibilities:  
\- Hands-on Execution (60% Strategy / 40% Doing): Serve as the core practitioner to scale native short-form content frameworks across TikTok, Instagram, YouTube Shorts, LinkedIn, and Facebook.  
\- Own the Revenue Funnel: Take direct accountability for three key business metrics—Organic Reach, Lead Volume, and Attributed Revenue.  
\- Executive-to-Team Bridge: Translate rapid, high-level feedback from executive leadership into clear, immediate directives for creators and external media partners.  
\- Workflow Automation: Audit production pipelines and introduce AI automation and modern workspace tools to maximize team speed and content output.  
\- Team Leadership: Direct, mentor, and align a small, highly capable internal team of strategists and manage an extended contractor network.  
  
Must Have:  
\- 5+ Years of Digital Experience: Demonstrated success in high-impact social media management or growth content strategy, with at least 2 years of direct team leadership.  
\- Global Perspective: Deep, intuitive understanding of psychological angles, copy structures, and video hooks that convert audiences within Western markets (US/UK/Europe).  
\- Hands-on DNA: Willingness to actively participate in tasks such as rewriting scripts, optimizing intro hooks, or analyzing platform data alongside the team.  
\- Funnel Mastery: Strong grasp of user behavior, algorithmic distribution, and organic attribution mechanics to guide casual viewers into qualified leads.  
  
Team / Culture:  
\- Report directly to the Chief Growth Officer / CMO.  
\- Manage 2 internal strategists, as well as external content creators and agency vendors.  
\- Fast-paced, high-velocity team environment.  
  
Location:  
\- Kuala Lumpur, Malaysia.  
\- Modern hybrid schedule: 2 days in-office weekly (every Tuesday and Thursday).  
  
How to Apply:  
\- Click the “apply” button. You may submit your CV or LinkedIn profile—whatever you have available.  
\- The recruiter is happy to provide more information before you apply.  
\- Every applicant or enquiry will receive a reply.  
  
Note:  
\- Employment passes, work visas, or relocation are not provided.  
\- Only candidates with work rights in Malaysia will be considered.

## Apply

[Apply at Fuku](https://apply.workable.com/fuku/j/55DF3545B1/apply)

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