# Senior PR Account Executive

> GEN PLUS Group · London, United Kingdom · Contract · Posted 2026-04-14

**Workplace:** on_site

**Department:** Client Services

## Description

**About Plus Group**

The Gen Plus Group is a vibrant global collective of agencies reshaping industry norms with a commitment to surpassing expectations. Rooted in the ‘Plus’ philosophy, we go beyond the ordinary to create meaningful connections that transcend transactions. Our ecosystem unites PRM, NaF+, SPANDY, and THEM AGAIN under one collaborative banner, supported by GEN+ — a team of over 3,000 experts across 60+ nationalities. Together, we deliver impactful outcomes for brands, businesses, and people globally through creativity, innovation, and integration.

**What will be your responsibilities?**

Working on a diverse portfolio of international tourism clients, including National Tourism Organizations (NTOs), Hotels, and Resorts.

·         Collaborate within an account team to implement effective PR strategies and plans.

·         Cultivate strong relationships and networks with colleagues, clients, and media professionals, addressing day-to-day inquiries from the media and other organizations.

·         Monitor diverse media channels, including newspapers, magazines, journals, broadcasts, newswires, social media platforms, and blogs, to identify opportunities for clients.

·         Conduct research and disseminate targeted press releases to the media.

·         Compile and analyze media coverage, generating comprehensive clipping reports.

·         Contribute to the organization of PR events, such as press conferences, exhibitions, open days, and press/influencer trips.

·         Support in identifying speaker opportunities and exploring suitable brand collaborations.

·         Manage and curate content on social media platforms like Twitter, Instagram, and Facebook, engaging with users to enhance brand presence.

·         Generate regular client reports and actively participate in client meetings.

·         Conduct research for new business proposals and present findings to the leadership team.

## Requirements

-   Bachelor's degree in marketing, communication, Journalism or similar fields.
-   A solid 2-4 years of experience in a similar role.
-   Proven experience in PR, showcasing a track record of successfully boosting brand visibility.
-   Exceptional writing skills with the ability to craft sharp, witty narratives that captivate and inspire.
-   Expertise in media relations with a good network in media, capable of turning influencers and journalists into enthusiastic advocates.
-   A collaborative team player with a passion for brainstorming and celebrating victories together.

## Benefits

**What The Role Can Offer You**

-   Access to a global network of specialized communicators collaborating with top-tier brands.
-   Exposure to internationally acclaimed clients and campaigns focused on both performance and purpose.
-   The opportunity to be part of a passionate and supportive team
-   Attractive Health Insurance benefits
-   Conveniently situated office in the heart of London

## Apply

[Apply at GEN PLUS Group](https://apply.workable.com/genplusgroup/j/86BB357A41/apply)

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