# Marketing Lead

> GoTyme PH (Philippines) · Quezon City, Philippines (Hybrid) · — · Posted 2026-08-06

**Workplace:** hybrid

**Department:** Savii

## Description

**Join SAVii: Transforming Employee Wellness Across Emerging Markets**

**About SAVii**

SAVii is the leading financial wellness platform in the Philippines, dedicated to revolutionizing the employee benefits landscape. Founded in 2017, we provide 360-degree salary-linked wellness services that empower HR leaders to support their teams' financial health.

**Important Note for Applicants:**

SAVii was recently acquired by **GoTyme Bank**, the country’s fastest-growing digital bank. While this position is hosted on the GoTyme Bank career page, you are applying specifically for a role within the **SAVii** organization. This partnership allows us to leverage GoTyme’s banking infrastructure to further our mission of financial inclusion.

**Our Culture**

At SAVii, we operate under a remote-first philosophy, prioritizing results and employee well-being. We foster a culture of collaboration, respect, and continuous professional growth. Our environment is fast-paced and execution-oriented, designed for individuals who are comfortable challenging the status quo and taking ownership of their contributions.

Campaign Execution

-   Run assigned campaigns and initiatives  from brief through launch and into continuous improvements.
-   Write clear, complete campaign briefs covering objective, audience, offer, messaging, channel, timing, and success measures.
-   Manage campaign timelines and dependencies, ensuring launches land on schedule and blockers are escalated early.
-   Quality-check campaign materials across copy, creative, links, and customer-facing content before endorsing for build.
-   Endorse completed briefs and assets to Lifecycle Systems for build, QA, and launch; coordinate closely through to go-live.

Portfolio Ownership

-   Own campaign execution for lifecycle campaigns, new product launches, and campaigns that originate with GTM or Product.
-   Keep documentation current for the owned portfolio: briefs, decisions, results, and what was learned.
-   Run pilots and tests inside the owned portfolio using the standards the function already has in place.

Cross-functional Alignment

-   Act as CLM's execution point of contact for Product, GTM, and other stakeholder teams on campaigns within the owned portfolio.
-   Translate product, offer, and go-to-market inputs into executable lifecycle campaigns
-   Coordinate with Lifecycle Systems on build feasibility, sequencing, and launch readiness.
-   Surface risks, dependencies, and trade-offs to the Lifecycle Marketing Manager for prioritization decisions.

Performance Monitoring & Optimization

-   Monitor campaign performance against the success measures defined in the brief.
-   Interpret results and recommend optimizations across audience, messaging, offer, timing, or channel.
-   Consolidate campaign learnings into reusable inputs for the Campaign Optimization Playbook and for lifecycle documentation.
-   Bring a point of view: arrive at reviews with recommendations, not just reporting.

Continuous Improvement

-   Identify opportunities to improve campaign execution processes, briefing quality, and turnaround time.
-   Stay informed on lifecycle marketing, fintech, and marketing practices relevant to the owned portfolio.

## Requirements

-   At least three years of marketing experience, preferably in a B2B2C, fintech, or lending environment.
-   Demonstrated end-to-end campaign execution track record, owning campaigns from brief through launch to post-launch review.
-   Strong project management and organizational skills; able to manage multiple concurrent campaigns and timelines independently.
-   Proven cross-functional coordination experience, particularly with Product, GTM, or technical delivery teams.
-   Comfortable interpreting campaign performance data and translating results into clear recommendations. Familiarity with analytics and BI tools (e.g., BigQuery, Mixpanel, Looker Studio, Google Analytics) is an advantage.
-   Working familiarity with marketing automation or CRM platforms as a collaborator. Able to brief and QA against platform capability without owning the build.
-   Strong attention to detail and quality-assurance discipline on customer-facing materials.
-   Clear written communication and documentation habits (e.g., Confluence, Asana).

**Why Join SAVii?**

Joining SAVii means contributing to a platform that directly improves the lives of thousands of employees. We offer a competitive benefits package, flexible work arrangements, and a professional environment that encourages diversity and innovation.

**Commitment to Diversity & Inclusion**

SAVii is an Equal Opportunity Employer. We are committed to creating an inclusive environment for all employees and believe that a diverse range of perspectives is essential to our success as a fintech leader.

**Application Process**

If you are a driven professional looking to make a meaningful impact in the financial wellness space, we invite you to apply.

## Apply

[Apply at GoTyme PH (Philippines)](https://apply.workable.com/gotyme-ph-philippines/j/D8421B22FC/apply)

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