# Marketing Manager - Demand Generation & Growth Marketing

> Huzzle · South Africa (Remote) · Full-time · Posted 2026-04-09

**Workplace:** remote

**Department:** Growth Marketing

## Description

### About Huzzle

At Huzzle, we connect elite remote professionals with fast-growing companies across the UK, US, Canada, Europe, and Australia. Our clients range from early-stage startups to established SaaS and eCommerce businesses. When you join through Huzzle, you're placed directly with a client as part of their in-house team. No outsourcing layers, just impactful work with global visibility.

**Role Type: Fractional (12 days a month)**

**Engagement: Independent Contractor**

### **About the Company**

Our client is a growth-focused consultancy working with established B2B organizations to scale their commercial performance. They specialise in aligning marketing, sales, and operations to build predictable, high-performing revenue engines for their clients.

With a strong emphasis on strategic execution, data-driven decision-making, and modern demand generation frameworks, they deliver measurable pipeline growth across multiple industries.

### Job Summary

We are hiring a **Marketing Manager – Demand Generation / Growth Marketing** to lead and execute high-impact demand generation strategies for B2B clients.

This is a **fractional, contract-based remote marketing role** ideal for a senior-level growth marketer who thrives on building scalable pipeline engines, leveraging AI-powered marketing workflows, and driving measurable revenue outcomes.

You will work closely with content, sales, and leadership teams to transform thought leadership into high-converting campaigns, while optimizing the entire marketing funnel—from awareness to conversion.

### Key Responsibilities

-   **Demand Generation Strategy**

-   Develop and execute end-to-end demand generation strategies aligned with client revenue goals
-   Build scalable, full-funnel marketing systems across awareness, acquisition, nurture, and conversion
-   Design integrated inbound and outbound campaigns to drive qualified pipeline growth
-   Leverage AI tools and marketing technology to improve campaign efficiency and velocity

-   **Campaign Management & Execution**

-   Plan and execute multi-channel campaigns across digital platforms (including LinkedIn performance marketing)
-   Create high-converting lead magnets (reports, whitepapers, industry insights)
-   Implement **account-based marketing (ABM/ABMS)** strategies targeting high-value prospects
-   Develop structured sales prospecting and lead nurture programmes

-   **Collaboration & Alignment**

-   Partner with content teams to convert thought leadership into revenue-generating assets
-   Align closely with sales, recruitment, and business development teams
-   Collaborate with subject matter experts and external partners to execute campaigns

-   **Marketing Operations & Automation**

-   Build and optimise marketing automation workflows and nurture sequences
-   Manage CRM and marketing automation platforms effectively
-   Continuously optimise landing pages, funnels, and campaign performance

-   **Analytics & Performance**

-   Track and report on KPIs including pipeline contribution, lead volume, and ROI
-   Monitor cost per lead (CPL), conversion rates, and engagement metrics
-   Use data-driven insights to continuously improve marketing performance

## Requirements

-   **Must Have**

-   8+ years’ experience in **B2B demand generation, growth marketing, or digital marketing**
-   Proven success in building and scaling demand generation engines that drive revenue
-   Strong expertise in **account-based marketing (ABM/ABMS)**
-   Experience in **technology, consulting, or professional services environments**
-   Deep understanding of B2B buyer journeys and multi-touch marketing funnels
-   Hands-on experience with CRM and marketing automation platforms
-   Strong analytical mindset with a data-driven approach
-   Excellent collaboration skills across cross-functional teams

-   **Preferred Tools & Tech Stack**

-   Marketing automation: HubSpot, Marketo
-   CRM platforms: Salesforce, HubSpot, Microsoft Dynamics, Pipedrive
-   Analytics and reporting tools (e.g., GA4, dashboards, attribution tools)

## Benefits

💻 Fully Remote: Work from anywhere with international teams

🚀 Career Growth: Join companies in SaaS, MarTech, and B2B services

🤝 Peer Community: Connect with high-performing sales professionals in our network

🧭 Ongoing Support: Receive guidance from Huzzle before and after placement

## Apply

[Apply at Huzzle](https://apply.workable.com/huzzle/j/E58A64BBED/apply)

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