# Commercial Business Analyst

> LUXASIA · Ho Chi Minh City, Vietnam (Hybrid) · Full-time · Posted 2026-04-21

**Workplace:** hybrid

**Department:** Sales & Marketing

## Description

LUXASIA is the leading beauty omnichannel distribution platform of Asia Pacific that has successfully enabled brand growth for more than 120 luxury beauty brands. Our integrated brand-building capabilities include luxury retail, online commerce, consumer marketing, and supply chain management. At the core of our business is a diverse and dynamic #OneTeam of 2000 talents which shapes the face of luxury beauty, and delight consumers daily across our growing footprint of 15 markets. Come join us now.

**1\. Position Objective**

In a high-stakes multi-brand luxury environment, data is the compass for every strategic move. The **Commercial Business Analyst** acts as the strategic data partner for our Brands and Brand Partners. This role focuses on **commercial intelligence**—transforming complex data into actionable insights to drive growth, optimize P&L, and ensure excellence in retail execution across all channels.

**2\. Key Responsibilities**

-   **Strategic Reporting & Partner Liaison:**

-   Serve as the primary custodian of data reporting for Brand Partners.
-   Consolidate and synthesize Sell-in, Sell-out, and Inventory data into high-standard reports that meet luxury requirements.
-   Monitor Key Performance Indicators (KPIs) to track brand health, market share, and productivity.

-   **Commercial P&L & Financial Insights:**

-   Deep-dive into Brand P&Ls to monitor Gross Margins, Contribution Margins, and overall profitability.
-   Evaluate the financial impact of commercial terms, trade discounts, and A&P (Advertising & Promotion) investments.
-   Provide early warnings on budget deviations and propose data-backed cost-optimization strategies.

-   **Campaign Excellence & ROI Analytics:**

-   Execute rigorous Pre- and Post-campaign analyses to measure the effectiveness of marketing activations, animations, and VIP events.
-   Calculate ROI on GWP (Gift with Purchase) programs and promotional mechanics to ensure efficient resource allocation and brand equity protection.

-   **Demand Forecasting & Inventory Intelligence:**

-   Build robust data-driven sales forecasts based on historical trends, seasonality, and specific market insights.
-   Analyze stock aging and Weeks-of-Cover (WOC) to optimize stock rotation and prevent Out-of-Stock (OOS) or overstock situations.

-   **Data Automation & Visualization:**

-   Streamline reporting processes by leveraging automation tools to reduce manual errors and increase speed-to-insight.

## Requirements

-   3+ years of experience as a Business Analyst, Commercial Analyst within FMCG, Retail, or Luxury Distribution.
-   Advanced proficiency in Excel (mandatory), including complex formulas, pivot tables, and data modeling.
-   Hands-on experience with BI and data visualization tools
-   Solid understanding of Retail/Luxury business models
-   Attention to Detail: Absolute precision and consistency in reporting, ensuring "one version of the truth" across all stakeholders and partners.
-   Communication & Stakeholder Management

## Benefits

Company's policy

## Apply

[Apply at LUXASIA](https://apply.workable.com/luxasia/j/03EE737DB4/apply)

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