# Growth Manager

> MAX Drive · Accra, Ghana · Full-time · Posted 2026-05-04

**Workplace:** on_site

**Department:** Growth

## Description

About MAX

At MAX, we are powering Africa’s forward movement by building the future of mobility across the continent and in emerging markets. Our mission is simple yet transformative: to make mobility safe, affordable, accessible, and sustainable for all, through high-performance technology and world-class operators.

We are creating the largest vehicle subscription and financial services platform for commercial drivers and transport operators in Africa. By combining technology, energy infrastructure, and financial innovation, MAX enables drivers with little or no banking history to access low- to zero-emission vehicles, insurance, digital wallets, and e-hailing services, all on a subscription basis.

Since launching, we’ve grown from just 200 drivers in 2015 to empowering over 55,000 riders (which we call Champions) and spread across 3 West African Countries - Nigeria, Ghana and Cameroon, with a plan to spread across Africa in the near future.

Vision, Mission and Values

MAX is powering Africa’s Forward Movement and has a goal to make mobility safe, affordable, accessible, and sustainable by leveraging technology, financial inclusion, and clean energy solutions. To achieve this, we are driven by core values which are at the heart of all we do. These are:

Transparency – We take everyone along for the ride.

Integrity – We stand by our word and remain consistent with all stakeholders.

Initiative – We champion bold ideas and nurture innovation at every step.

Partnership – We keep the welcome mat rolled out; collaboration is at our core.

Safety – We prioritize safety so that every ride is safe, reliable, and comfortable.

Our Impact

Over the years, we have empowered over 55,000 riders (whom we call champions) with access to income-generating assets (two-wheelers and three-wheelers) through our rent-to-own (pay-as-you-go) model, a first-of-its-kind in Africa. In addition to this, to further enable these riders to start their business immediately, we have created the MAX Advantage, a suite of benefits which include vehicle license and insurance, health insurance, maintenance and emergency services.

First, we began with low-emission vehicles. Now, we’ve pivoted fully to EVs, steadily moving toward our goal of deploying over 10,000 across Nigeria and Ghana by 2025, as well as building a first-of-its-kind in Nigeria solar-powered battery swap stations to enable our champions to swap their batteries in less than 3 minutes!

By doing this, we are not only empowering our champions, we are protecting the earth, and increasing the purchasing power of our riders thanks to zero emissions, zero fuel cost and less maintenance cost of EVs.

At MAX, passion meets purpose. We are not just moving people and goods, we are creating livelihoods, reducing emissions, and transforming Africa’s mobility ecosystem. Because for us, every ride isn’t just a journey; every ride empowers.

Our Investors and Strategic Partners

MAX is trusted by some of the world’s most respected strategic and financial investors. To date, we have raised over $70M to accelerate the future of sustainable mobility. Our backers include: Lightrock (part of the LGT Group), Global Ventures, Yamaha, Mastercard, Shell Foundation, Novastar Ventures, Goodwell Investments, Breakthrough Energy Ventures, Techstars, and DLM Capital.

In December 2021, MAX achieved the first close of its $31M Series B, laying the foundation to scale vehicle subscriptions, fintech products, and electric vehicles (EVs) across Africa. We are now entering our next growth chapter by 2024, 31% of our fleet will be electric; by 2026, 69% will be electric. To achieve this bold vision, MAX is raising $100M+ over the next 12 months to transform mobility infrastructure and permanently unlock prosperity across Africa. We are looking for a Manager, GROWTH OPERATIONS, who will strategically oversee all aspects of our Growth and Marketing Operations. You will be a strategic thinker with strong organizational and problem-solving skills. You will have strong research experience, an analytical mind and outstanding presentation skills. You will be highly analytical, a self-starter, results-oriented and able to thrive in an entrepreneurial and fast-paced environment.  
  
We are committed to and encourage equal opportunity. 

What You’ll Do:

-   Communicate growth objectives to team members
-   Maintain updated communication documentation for Growth and Marketing
-   Communicate with the team to determine the effectiveness of driver recruitment plans and strategies
-   Research and recommend new sources for growth
-   Ensure all Growth Processes are followed in line with documented procedures and standards
-   Build networks to scale up Growth Operations
-   Review Growth Team applicants to evaluate their fit for the role
-   Manage and ensure that prospective champions receive a consistent high-quality experience across the funnel
-   Ensure the Training and Onboarding Team is thorough in assessment of candidates
-   Ensure that Champions are provided with the right information before activation
-   Research new ideas and anticipate future threats and opportunities
-   Analyze, identify and suggest untapped candidate pools
-   Support in the building of a strong Driver and Customer community
-   Drive marketing and brand development for MAX - People, Champions, Products and Service
-   Design and execute detailed data-driven marketing and brand development strategy
-   Develop and implement creative and innovative out-of-the box marketing campaigns to increase TOF
-   Execute engaging digital marketing campaigns, offline marketing campaigns and content strategy
-   Research and activate new brand development channels
-   Research and activate a diverse range of distribution channels for maximum visibility
-   Manage creation, publishing and distribution of engaging images/articles/videos/content
-   Develop and leverage strategic partnerships and agencies to grow the MAX Brand
-   Deliver daily/weekly performance targets across all marketing/engagement channels
-   Ensure the Implementation of stated team and company strategies, goals, objectives and procedures
-   Ensure the execution of strategies, tactics, funnels and procedures
-   Enforce the use of appropriate methods, frameworks and channels to source for and test candidates
-   Management of external relationships e.g. recruitment agent/agencies
-   Optimize processes for effective and efficient budget use
-   Supervise and oversee the Driver recruitment team
-   Work with asset ops team to ensure that Champion activation process is error free
-   Work with line manager to prioritize business and information needs
-   Delegate responsibilities to ensure team members are engaged to the tasks
-   Understand recruitment and selection relatedness to workforce planning and its implications for productivity
-   Promote the company's mission and values
-   Ensure the establishment and maintenance of a pro-active human resource function to ensure employee motivation, training and development, wage and benefits administration, and compliance with established labour regulations and business culture
-   Coaching, managing, counseling, appraising and disciplining employees
-   Developing, coordinating, enforcing and supporting systems, policies, procedures, and productivity standards
-   Ensure Constant update of TOF conversation
-   Prepare periodic reports for Senior Executive to show tasks in progress, number of candidates searched, found and recruited
-   Ensure the record of individual performance of the telesales team

## Requirements

-   Bachelor’s or Master's Degree in Sales, Marketing or any related field
-   Hands on experience with creating effective recruitment systems and tools
-   Strong working knowledge of developing orientation system and tools
-   Excellent organizational skills and attention to details
-   Strong knowledge of recruitment practices, metrics and guidelines
-   Detail oriented
-   Excellent leadership and project management skills
-   Superb sales and management skills
-   Able to initiate and maintain strong relationship with people from all types of background
-   Strong problem solver, with hands-on approach to plan and execute well
-   A start-up attitude, willingness to work hard to get things done 
-   Ability to make discretionary judgement and to manage and impart confidential information

## Benefits

-   Competitive pay & benefits 
-   Premium Health insurance cover
-   Frequent performance chats & reviews and professional development opportunities
-   High performing & passionate team members + fun work culture!

## Apply

[Apply at MAX Drive](https://apply.workable.com/max-drive-1/j/6D31D1C1CE/apply)

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