# Base Management Lead (CVM)

> Nawy Real Estate · Maadi, Egypt · — · Posted 2025-08-19

**Workplace:** on_site

**Department:** Nawy Shares

## Description

-   Own and manage weekly property launch cycles from planning to execution.
-   Design and run promotions and engagement initiatives to drive user activity, conversions, and loyalty.
-   Develop and execute strategies to increase the number of active investors, shares per investor, and overall GMV sold.
-   A/B test user flows and personalize experiences across segments to enhance conversion and retention.
-   Build business cases for all commercial activities in collaboration with the Finance team.
-   Analyze user behavior and campaign performance to refine strategy and optimize.
-   Collaborate with Product, Brand, Performance Marketing, Customer Support, and Unit Supply teams to align initiatives.
-   Track and grow key metrics: user activity, conversion rates, GMV, shares per investor, and re-investment rates.

## Requirements

-   1–3 years of experience in CRM, CVM, growth marketing, or base management, ideally in fintech, proptech, or digital platforms.
-   Strong analytical skills with the ability to translate data into insights and action.
-   Deep understanding of user segmentation and behavioral triggers that drive conversion and retention.
-   Excellent communication and cross-functional stakeholder management skills.

## Apply

[Apply at Nawy Real Estate](https://apply.workable.com/nawy-real-estate/j/91B46C4189/apply)

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