# Senior Marketing Manager (Biotech/SaaS/ML)

> Novasign · Vienna, Austria · Full-time · Posted 2026-05-21

**Salary:** From EUR 62,664

**Workplace:** on_site

**Department:** Marketing

## Description

At Novasign, we’re redefining the future of bioprocessing. Our platform, Novasign Studio, combines intelligent hybrid models, automation, and modern SaaS architecture to accelerate the development of life-saving therapies, next-generation enzymes, and sustainable food technologies.

We’re scaling fast with a growing customer base across biotech and life sciences. If you’re looking to make a real-world impact with cutting-edge machine learning and SaaS technology, we want to hear from you.

**Role Summary** 

We are looking for a **hands-on, strategic Senior Marketing Expert** to build Novasign’s marketing strategy from the ground up and work closely with our Sales Lead to support the Go-To-Market strategy of our SaaS platform. You’ll have ownership of the **marketing roadmap** and **autonomy to shape Novasign’s market voice** and positioning in biotech and life sciences.

This role is ideal for someone who **thrives in early-stage environments** and loves doing the work – from content creation to campaign execution, while laying the foundation for future scale. You’ll create targeted marketing content, manage lead-gen campaigns, and bring technical fluency in bioprocessing and SaaS together with design and messaging skills. This role starts as an individual contributor for **someone who is self-reliant with the potential to grow into a leadership position** as the team scales.

**Key Responsibilities** 

-   Develop and execute the overall marketing strategy aligned with business development and company objectives.
-   Self-reliantly create and manage marketing assets – including visuals, pitch decks, infographics, one-pagers, whitepapers, and web content.
-   Build a lead generation pipeline using content marketing, SEO, outbound campaigns, email automation, and social channels.
-   Craft and manage product positioning, value propositions, and go-to-market messaging for biotech/pharma audiences.
-   Set up and track marketing KPIs, conversion funnels, and campaign performance reports.
-   Collaborate closely with Business Development, Product, and Leadership to create consistent, effective messaging across all channels.
-   Represent marketing at cross-functional meetings and contribute to overall growth strategy.
-   Coordinate Novasign’s presence at industry events, conferences, and partner showcases.

## Requirements

Required Qualifications 

-   Educational or work-related background in biotech, bioprocessing or related fields
-   \> 5 years of hands-on experience in marketing execution
-   Proven ability to create impactful marketing content independently – from concept to design and delivery
-   Design and content skills: proficient with Adobe Photoshop, Illustrator, Canva, MS Office (and Figma)
-   Strong storytelling skills, able to translate technical/scientific concepts into accessible, compelling messaging
-   Experience managing digital marketing tools (e.g., HubSpot, Mailchimp, Webflow, Google Analytics)
-   Fluent in English (spoken and written)

Desired Qualifications 

-   Experience in software, SaaS marketing
-   Experience in B2B marketing. Ideally proven-record on Account Based Marketing
-   Familiarity with machine learning, data platforms, or process modeling in life sciences is a strong plus
-   Understanding of the customer journey in technical markets (especially CDMOs, CROs, biotechs, and pharma R&D)
-   Understanding of the mindset of BDMs: Business Decision Makers and TDMs: Technical Decision Markers
-   Hands-on experience with marketing analytics, persona-based marketing, and inbound growth strategies
-   Knowledge of procurement cycles in biotech/pharma
-   Basic Video editing skills
-   Strong team player who can work closely with CEO, CTO, CBO, Business Development and operations
-   Experience setting up early marketing operations from scratch in a startup or scale-up environment with a frugality and agile mindset in place
-   German is a plus

## Benefits

-   **Innovation Culture:** We are an international team. We value new ideas, open discussions, and constructive criticism. Your voice shapes our technological direction
-   **Professional Growth:** Continuous learning opportunities and career development in fast scaling team
-   **Meaningful Impact:** Improve to scale a company that accelerates life-saving therapies, enzyme manufacturing and sustainable food production
-   **Flexible Environment:** Hybrid work options with diverse, inclusive team collaboration
-   **Competitive Package:** In line with the Austrian IT Collective Agreement (ST1 Erfahrungsstufe), the minimum full-time gross annual salary is €62,664 + performance bonus. Your final package will reflect your experience, impact, and skills and can significantly exceed this minimum.
-   **Full-time** preferred =38,5h/week - 25 days of paid holidays per full calendar year; part-time possible
-   **Performance Bonus**

## Apply

[Apply at Novasign](https://apply.workable.com/novasign/j/A5B8C23D14/apply)

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