# Sales Development Representative - DACH & EU Markets

> OptiSigns Inc. · Schwabing-West, Germany · Full-time · Posted 2026-06-05

**Salary:** EUR 50,000–70,000

**Workplace:** on_site

## Description

**About OptiSigns** OptiSigns is a global leader in digital signage and digital experience, offering SaaS solutions that help businesses create seamless online and offline experiences. Our platform brings together AI, IoT, and no-code/low-code tools, enabling 36,000+ customers worldwide to run dynamic digital signage. With a strong existing customer base in the region and growing demand across Europe, we are building a local sales team in Munich to expand our presence in the DACH market.

**The Role** As a Sales Development Representative, you are the first point of contact for prospective customers in the DACH region. You generate and qualify pipeline through outbound prospecting and inbound follow-up, and book qualified meetings for our Account Executive. You report to the Commercial Director and work closely with the AE to grow our footprint in German-speaking markets.

**Responsibilities**

**Outbound Prospecting:** Identify and reach target accounts across DACH through calls, email, and LinkedIn, using researched, personalized outreach to start conversations.

**Lead Qualification:** Respond to and qualify inbound leads, assess fit and intent, and prioritize the strongest opportunities.

**Meeting Generation:** Book qualified meetings and product demos for the Account Executive, and ensure clean handoffs.

**Account Research:** Build target-account lists, map key contacts, and understand prospect needs before outreach.

**Pipeline Hygiene:** Keep activity, contacts, and opportunities accurate and up to date in HubSpot.

**Targets:** Meet or exceed activity and qualified-opportunity goals on a consistent basis.

**Compliant Outreach:** Handle prospect data in line with GDPR throughout the prospecting process.

**Market Feedback:** Share what you hear from the market — objections, needs, competitive signals — with the AE and Commercial Director.

## Requirements

**What We're Looking For**

-   Self-motivated and resilient, comfortable with high activity volume and a degree of rejection.
-   Strong written and verbal communication; genuinely good at starting conversations.
-   Curious about customers' businesses and quick to learn a technical product.
-   Organized and disciplined with follow-up and CRM use.
-   Coachable, with a clear interest in building a career in sales.

**Skills & Experience**

-   1–2 years in an SDR/BDR or similar outbound or customer-facing role, ideally in SaaS or technology; strong entry-level candidates with the right drive will be considered.
-   Familiarity with outbound and CRM tools (HubSpot, Outreach, LinkedIn Sales Navigator) is a plus.
-   Native or fluent German and professional English; additional European languages a plus.
-   Awareness of GDPR-compliant prospecting practices.

**Location & Travel** Based in Munich. Occasional travel within Europe for team events and trade shows, plus a short onboarding period (Houston or remote).

## Benefits

Your Benefits in Munich

-   Vacation: 26 days + all Bavarian and national public holidays.
-   Equipment: Choice of a MacBook or Dell XPS incl. a 4K monitor.
-   Mobility: €100 monthly public transit (MVV) subsidy or a bike-leasing option.
-   L&D: €1,500 annual budget for courses, certifications, or language training.
-   Food & Beverage: Lunch subsidy card and free office snacks.

-   Health: Statutory health insurance with an option for supplementary private insurance.

### **Ready to Join Us?**

If you’re excited to help shape the future of digital signage and support our fast-growing EMEA customer base, we’d love to meet you.

## Apply

[Apply at OptiSigns Inc.](https://apply.workable.com/optisigns-inc/j/5CEDA7D0C4/apply)

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