# Senior E-commerce Marketing Manager for US-Based Company (Remote)

> Paired · Colombia (Remote) · Full-time · Posted 2026-08-25

**Workplace:** remote

**Department:** Maria Quintero

## Description

Paired is a global staffing and recruiting agency that connects talented professionals with high-growth companies around the world.

For this opportunity, we are partnering with an established e-commerce brand seeking a Senior E-commerce Marketing Manager to oversee multiple marketing channels, manage agency relationships, and help drive performance across paid media, creative production, email marketing, CRO, and organic social.

This is a highly cross-functional role for someone who understands performance marketing, knows how to evaluate high-quality creative and email campaigns, and can keep several external agencies accountable.

You will work directly under the Marketing Director, taking ownership of day-to-day marketing operations and freeing the director to focus on higher-level strategy. The role offers a clear growth path toward becoming Marketing Director.

### Key Responsibilities

### Creative Strategy and Quality Control

-   Review and provide strategic feedback on performance creatives produced by four external UGC and YouTube advertising agencies.
-   Evaluate creative concepts, hooks, scripts, offers, messaging, and overall execution before campaigns go live.
-   Ensure creative output aligns with the brand’s positioning, customer insights, and performance goals.
-   Identify creative patterns, winning angles, and opportunities for iteration based on advertising results.
-   Maintain a consistently high standard across all paid media assets.

### Email Marketing

-   Review and quality-control email campaigns produced by the external email marketing agency.
-   Assess campaign strategy, copy, design, offers, segmentation, flows, and overall customer journey.
-   Ensure email output is aligned with the brand’s voice and commercial objectives.
-   Monitor performance and recommend improvements based on engagement, conversion, and revenue data.

### Paid Media and Analytics

-   Oversee Meta advertising performance in collaboration with the in-house Meta Ads Specialist.
-   Review campaign results, identify performance trends, and help guide testing priorities.
-   Gradually develop toward more hands-on campaign management and execution.
-   Monitor performance through Triple Whale and other analytics platforms.
-   Translate data into clear insights, priorities, and actionable recommendations.
-   Connect creative, email, website, and paid media performance to identify growth opportunities.

### Agency and Project Management

-   Manage communication, meetings, deliverables, deadlines, and accountability across multiple external agencies.
-   Project manage the CRO agency and ensure testing roadmaps and deliverables stay on track.
-   Coordinate with Google Ads, SEO, affiliate marketing, and graphic design partners.
-   Provide clear briefs, feedback, priorities, and follow-up actions.
-   Ensure agencies collaborate effectively and remain aligned with the broader marketing strategy.
-   Escalate performance issues and recommend changes when agency output does not meet expectations.

### Organic Social Oversight

-   Project manage an organic social media team of three.
-   Track assignments, deadlines, and content delivery.
-   Ensure consistent execution without needing to personally lead organic social strategy.

### Marketing Operations

-   Take ownership of the daily coordination and execution of marketing initiatives.
-   Create clear systems for tracking priorities, deliverables, performance, and accountability.
-   Run efficient meetings and maintain strong asynchronous communication.
-   Reduce the Marketing Director’s operational workload by approximately four to five hours per day.
-   Grow into broader strategic ownership as the business scales.

## Requirements

-   Significant experience managing marketing for established e-commerce brands or e-commerce agencies.
-   Experience with legitimate product-based e-commerce businesses; dropshipping-only backgrounds will not be considered.
-   Advanced understanding of performance creative strategy, especially for Meta, UGC, and YouTube advertising.
-   Advanced experience reviewing or managing email marketing campaigns and automated flows.
-   Strong understanding of Meta Ads strategy, campaign performance, and creative testing.
-   Experience managing multiple external agencies or specialized marketing partners simultaneously.
-   Strong analytical skills and the ability to convert performance data into actionable recommendations.
-   Excellent project management, organization, and follow-through.
-   Strong written and verbal communication skills.
-   Ability to confidently challenge weak work, provide useful feedback, and hold partners accountable.
-   Availability to maintain meaningful overlap with Eastern Time working hours.

### Preferred Qualifications

-   Experience working with e-commerce brands spending more than $100,000 per month on advertising.
-   Experience using Triple Whale or similar e-commerce attribution and analytics platforms.
-   Familiarity with CRO testing and conversion optimization processes.
-   Working knowledge of Google Ads, SEO, affiliate marketing, and organic social media.
-   Experience using AI tools such as Claude.
-   Familiarity with MCP connectors, custom AI workflows, or marketing automations.
-   Previous experience supporting a Marketing Director, Head of Growth, or senior marketing executive.

## Benefits

### Benefits

-   Competitive salary (USD)
-   Work From Home
-   Flexible hours[](https://apply.workable.com/pairedrecruiting/j/882D8E43FC/apply/)

## Apply

[Apply at Paired](https://apply.workable.com/pairedrecruiting/j/F615124A78/apply)

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