# Senior Marketing Coordinator

> Pavago · Cape Town, South Africa (Remote) · — · Posted 2026-05-11

**Workplace:** remote

**Department:** Candidate Sourcing

## Description

### **Senior Marketing Coordinator (Executive Support, Social Media & CRM Operations) – Remote**

**Position Type:** Full-Time, Remote  
**Working Hours:** U.S. Business Hours (PST Required)

### **About the Role**

At Pavago, one of our clients is hiring a Senior Marketing Coordinator to support executive operations, marketing execution, content coordination, and program administration in a fast-moving entrepreneurial environment.

This is not a strategic marketing leadership role.

This is a highly execution-focused position built for someone who thrives in structured but fast-paced environments and enjoys keeping systems, content, communication, and workflows organized and moving forward.

You’ll work closely with leadership across:

-   Marketing operations
-   Social media execution
-   CRM management
-   Content coordination
-   Program administration
-   Executive support

If you’re highly organized, proactive, detail-oriented, and strong at follow-through — this role is built for you.

### **What You’ll Own**

### **Executive & Operational Coordination**

-   Support day-to-day executive and operational workflows
-   Manage:

-   Calendars
-   Scheduling
-   Administrative coordination
-   Communication workflows

-   Maintain organized task trackers and project management sheets
-   Ensure deadlines, follow-ups, and operational details are completed accurately
-   Identify workflow inefficiencies and proactively flag issues

### **Marketing Execution & Social Media Management**

-   Create, schedule, and publish content across:

-   LinkedIn
-   Facebook
-   Instagram
-   Community platforms

-   Manage:

-   Engagement
-   Direct messages
-   Community interaction

-   Monitor social media performance and maintain organized reporting
-   Support setup and monitoring of:

-   Advertising campaigns
-   Program promotions
-   Event campaigns

### **Content Creation & Digital Assets**

-   Edit and produce:

-   Short-form videos
-   Social media graphics
-   Marketing assets

-   Organize and format:

-   Workbooks
-   Guides
-   Scripts
-   Cheat sheets
-   Program materials

-   Ensure brand consistency across all platforms and content

### **Email Marketing & CRM Operations**

-   Build and manage workflows in:

-   GoHighLevel (GHL)
-   CRM systems
-   Email automation tools

-   Execute:

-   Outreach campaigns
-   Follow-up sequences
-   Participant communication

-   Maintain clean CRM records and organized pipeline tracking
-   Ensure no leads or participant follow-ups are missed

### **Program & Membership Administration**

-   Organize digital program materials and member resources
-   Track participant progress and communication
-   Support onboarding and administrative coordination
-   Troubleshoot minor technical issues across online platforms

### **Research, Lead Generation & Digital Support**

-   Conduct research to build:

-   Ideal Client Profiles (ICPs)
-   Prospect lists
-   Lead generation data

-   Support outbound outreach and marketing initiatives
-   Assist with:

-   Minor website updates
-   Account setup
-   Reporting and documentation

### **What Success Looks Like**

-   Social media content is consistently published on time
-   CRM records and email workflows remain clean and organized
-   No missed follow-ups across leads or participant communication
-   Program materials stay updated and professionally organized
-   Leadership can rely on accurate execution and operational follow-through
-   Community engagement and responsiveness remain high

### **What Makes You a Strong Fit**

-   Highly organized with exceptional attention to detail
-   Strong executor who follows through consistently
-   Comfortable balancing multiple workflows simultaneously
-   Proactive and self-managed in remote environments
-   Strong communicator with professional written English
-   Calm and reliable in fast-moving entrepreneurial environments

### **Requirements (Must-Have)**

### **Experience**

-   Proven experience in:

-   Executive assistance
-   Marketing coordination
-   Operations support
-   Digital marketing operations

-   Experience supporting:

-   Founders
-   Coaches
-   Entrepreneurial businesses preferred

### **Core Skills**

-   High proficiency in:

-   Google Workspace (Docs, Sheets, Drive, Calendar)

-   Experience using:

-   GoHighLevel (GHL)
-   CRM systems
-   Marketing automation platforms

-   Proficiency in:

-   Canva
-   Veed
-   OpusClips
-   Video editing tools

-   Strong understanding of:

-   LinkedIn
-   Facebook
-   Instagram
-   Community engagement workflows

-   Excellent written English communication skills
-   Strong multitasking and organizational abilities

### **Nice to Have**

-   Experience managing:

-   Online programs
-   Membership communities
-   Coaching businesses

-   Familiarity with:

-   Email marketing
-   Lead generation systems
-   Funnel workflows

-   Basic understanding of:

-   Paid ads
-   Landing pages
-   Website updates

### **What a Typical Day Looks Like**

-   Schedule and organize executive workflows
-   Publish and manage social media content
-   Respond to community messages and engagement
-   Build and manage CRM/email workflows in GoHighLevel
-   Organize program materials and digital assets
-   Support outreach campaigns and lead tracking
-   Edit short-form video and marketing content
-   Maintain clean documentation and operational systems

In short: you keep marketing operations, executive coordination, content workflows, and communication systems running smoothly and efficiently.

### **Key Metrics (KPIs)**

-   Consistent and timely content execution
-   CRM accuracy and pipeline organization
-   Email workflow reliability and follow-through
-   Community engagement responsiveness
-   Organized digital assets and documentation
-   Leadership confidence in operational execution and support

### **Why This Role Stands Out**

-   High-ownership role with direct impact on daily operations
-   Opportunity to work closely with leadership and entrepreneurial businesses
-   Strong exposure to:

-   Marketing operations
-   CRM systems
-   Content workflows
-   Community growth
-   Executive coordination

-   Growth opportunities into:

-   Marketing Operations Manager
-   Executive Operations Lead
-   Program Manager
-   Digital Operations Manager

### **Interview Process**

-   Initial Screening Call
-   Marketing & Systems-Focused Interview
-   Practical Task (Content or Workflow Exercise)
-   Final Interview
-   Internal Review & Approval
-   Offer & Onboarding

### **Apply Now**

If you:

-   Thrive in execution-focused environments
-   Love keeping systems and workflows organized
-   Enjoy supporting fast-moving businesses behind the scenes
-   Take ownership of details, communication, and follow-through

This is a strong opportunity to grow across marketing operations, executive support, and digital coordination.

## Apply

[Apply at Pavago](https://apply.workable.com/pavago/j/080B47C910/apply)

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