# Social Media Manager

> Pavago · Colombia (Remote) · — · Posted 2026-05-04

**Workplace:** remote

## Description

### **Social Media Manager (Organic Growth, Community Engagement, Content Strategy) – Remote | U.S. Hours**

**Position Type:** Full-Time, Remote  
**Working Hours:** U.S. Business Hours

### **About the Role**

We’re hiring a **Social Media Manager** to lead **organic growth, content execution, and community engagement** across:

-   YouTube
-   Instagram
-   Facebook
-   TikTok
-   LinkedIn

This is **not a passive posting role**.

You will:

-   Drive engagement
-   Build community
-   Own content execution
-   Shape brand voice online

**If you know how to turn content into conversations — this role is built for you.**

### **What You’ll Own**

### **1\. Content Publishing & Scheduling**

-   Publish videos and posts created by the internal team
-   Optimize:

-   Timing
-   Format
-   Frequency per platform

-   Manage and maintain a structured content calendar
-   Ensure consistent output across all channels

### **2\. Community Management (High Priority)**

-   Respond to **every comment and DM** across platforms
-   Maintain **fast response times (especially within the first hour of posting)**
-   Build active engagement with the audience
-   Drive conversations — not just replies

### **3\. Brand Voice & Copywriting**

-   Write engaging captions tailored to each platform
-   Maintain a tone that is:

-   Sharp
-   Witty
-   Fun
-   Knowledgeable when needed

-   Adapt messaging based on audience behavior

### **4\. Organic Growth & Engagement**

-   Increase:

-   Comments
-   Shares
-   Conversations

-   Identify opportunities to:

-   Spark discussions
-   Improve reach organically

-   Continuously refine content approach based on performance

### **5\. Content Calendar & Execution Discipline**

-   Plan and maintain weekly/monthly content schedules
-   Ensure no gaps in posting consistency
-   Align content with broader marketing goals

### **What Makes You a Strong Fit**

-   You focus on **engagement, not just posting**
-   You’re naturally:

-   Creative
-   Funny
-   Quick-witted

-   You enjoy interacting with audiences daily
-   You’re proactive — you don’t wait for engagement, you create it
-   You can balance speed with quality

### **Must-Have Requirements**

-   Proven experience as a Social Media Manager (organic focus)
-   Experience managing multiple platforms:

-   YouTube, Instagram, Facebook, TikTok, LinkedIn

-   Strong copywriting skills (captions, tone, voice)
-   Experience with:

-   Community engagement
-   Audience interaction

-   Familiarity with social media tools and analytics platforms
-   Ability to work in a fast-paced, real-time environment

### **Nice to Have**

-   Experience working with:

-   Content creators or media teams

-   Understanding of:

-   Viral content patterns
-   Platform algorithms

-   Experience growing accounts organically
-   Background in:

-   SaaS
-   Media
-   Consumer brands

### **What a Typical Day Looks Like**

-   Publish and schedule content across platforms
-   Monitor posts and respond to comments and DMs
-   Engage actively within the first hour after posting
-   Write and refine captions
-   Update and manage the content calendar
-   Track engagement and adjust strategy

**In short:**  
You turn content into **active, engaged communities.**

### **Key Metrics (KPIs)**

-   Consistent and timely content publishing
-   Engagement rates (comments, DMs, interactions)
-   Response time to comments and messages
-   Growth in followers and activity
-   Overall community engagement quality

### **Why This Role Stands Out**

-   High ownership of social presence and engagement
-   Opportunity to shape brand voice
-   Direct impact on audience growth
-   Creative freedom within structured execution
-   Remote flexibility with U.S. alignment

### **Interview Process**

-   Initial Phone Screen
-   Video Interview
-   Practical Task (1-week content calendar + sample posts)
-   Client Interview
-   Offer & Background Verification

### **Apply Now**

If you’re someone who:

-   Loves engaging with audiences
-   Writes content people actually respond to
-   Understands how to grow accounts organically

This role is a strong fit.

## Apply

[Apply at Pavago](https://apply.workable.com/pavago/j/0DA7BC3133/apply)

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