# Digital Media Manager

> Pavago · Brazil (Remote) · — · Posted 2026-05-11

**Workplace:** remote

**Department:** Candidate Sourcing

## Description

**Job Title:** Digital Media Manager  
**Position Type:** Full-Time, Remote  
**Working Hours:** US Hours

**About the Role:**  
We are seeking an experienced, execution-focused Digital Media Manager to own and manage end-to-end paid digital media campaigns across multiple platforms. This role is designed for a performance-first marketer who thrives in data-driven environments and takes full ownership of campaign execution, optimization, and reporting.

The ideal candidate brings deep hands-on expertise in paid media, strong analytical skills, and the ability to scale campaigns while collaborating closely with internal teams to ensure alignment with broader strategic goals.

**Responsibilities:**

**Paid Media Campaign Management:**

-   Own and manage paid digital media campaigns across Google Ads, Microsoft Ads, Meta, TikTok, Snapchat, and emerging platforms
-   Plan, launch, and scale paid search, paid social, display, video, native, and CTV campaigns
-   Ensure accurate campaign setup, execution, and ongoing optimization

**Optimization & Performance Analysis:**

-   Monitor campaign performance and optimize based on data-driven insights
-   Use Google Analytics, Google Tag Manager, and platform-level tracking to evaluate results
-   Identify trends, risks, and opportunities to improve efficiency and outcomes

**Reporting & Data Visualization:**

-   Build and maintain performance dashboards and reports in Looker Studio
-   Translate performance data into clear, actionable insights for stakeholders
-   Ensure reporting accuracy and consistency across accounts

**Budget & Pacing Management:**

-   Manage budgets, bids, pacing, and forecasts across multiple campaigns
-   Ensure efficient allocation of spend aligned with performance goals
-   Monitor delivery and make adjustments to maximize ROI

**Collaboration & Execution:**

-   Work cross-functionally to ensure media execution aligns with strategic objectives
-   Maintain strong workflows, documentation, and communication across teams
-   Support alignment between media strategy, execution, and reporting

**Proactive Optimization & Learning:**

-   Stay current on platform updates, algorithm changes, and new ad formats
-   Test new strategies, channels, and optimization approaches
-   Continuously improve processes to enhance scalability and performance

**What Makes You a Perfect Fit:**

-   A performance-driven media buyer who thrives in execution-heavy roles
-   Highly analytical with strong attention to detail
-   Comfortable owning campaigns end-to-end without heavy oversight
-   Confident managing multiple accounts and priorities in a remote environment
-   Motivated by measurable results and continuous optimization

**Required Experience & Skills (Minimum):**

-   10+ years of hands-on experience in digital media management
-   Deep expertise in Google Ads and Meta Ads
-   Strong experience across paid search, paid social, display, video, native, and CTV
-   Advanced proficiency in Google Analytics and Google Tag Manager
-   Strong Excel skills for performance analysis, modeling, and pacing
-   Experience building and maintaining dashboards in Looker Studio
-   Excellent written and verbal communication skills
-   Strong time management and organizational abilities
-   Reliable high-speed internet and a professional-grade computer

**Tools Provided:**

-   Google Workspace
-   Google Analytics & Google Tag Manager
-   Looker Studio
-   Paid media platforms (Google Ads, Meta, TikTok, etc.)
-   Project management and communication tools

**Ideal Experience & Skills:**

-   Experience managing multi-platform, performance-driven media campaigns
-   Background in data-centric or performance marketing environments
-   Proven ability to scale campaigns while maintaining efficiency
-   Experience working in fast-paced, remote-first teams

**What Does a Typical Day Look Like?**  
A Digital Media Manager’s day is centered around performance monitoring, optimization, and execution. You will:

-   Review campaign performance and pacing across active accounts
-   Optimize bids, budgets, audiences, creatives, and targeting
-   Analyze data in Google Analytics and Looker Studio dashboards
-   Prepare performance insights and recommendations
-   Collaborate with internal teams to align execution and strategy
-   Test and implement new optimization opportunities

In essence, you are responsible for driving measurable results through disciplined execution, data-driven decision-making, and continuous optimization.

**Key Metrics for Success (KPIs):**

-   Campaign performance against defined goals (ROAS, CPA, CPL, etc.)
-   Budget efficiency and pacing accuracy
-   Quality and clarity of performance reporting
-   Successful scaling of high-performing campaigns
-   Consistency in optimization and execution standards

**Interview Process:**

-   Initial Phone Screen
-   Video Interview with Recruiter
-   Final Interview
-   Offer & Onboarding

## Apply

[Apply at Pavago](https://apply.workable.com/pavago/j/1D72E2BF34/apply)

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