# Sales Representative

> Pavago · Canada (Remote) · — · Posted 2026-08-17

**Workplace:** remote

**Department:** Candidate Sourcing

## Description

**Sales Representative – Home Health Care**

  
**Position Type:** Full-Time | Remote  
Working Hours: U.S Business Hours

  
**About the Role**  
At Pavago, we are hiring for one of our clients seeking a motivated and results-driven **Sales Representative** to grow their home health care business. This role will focus on converting inbound leads, building referral partnerships, and developing a consistent sales pipeline.  
The ideal candidate is a confident communicator who understands the importance of proactive follow-up, relationship building, and maintaining a structured sales process. You will work closely with prospective clients, families, healthcare professionals, and community referral partners to generate new business and support client growth.

  
**Responsibilities:**  
Lead Management & Sales  

-   Respond promptly to inbound leads and prospective client inquiries.
-   Conduct phone, email, and text follow-ups with prospects and families.
-   Manage leads through the sales funnel from initial inquiry through consultation, assessment, and admission.
-   Maintain consistent follow-up with active, inactive, and older leads.
-   Schedule consultations, assessments, and intake appointments.
-   Track sales activities, pipeline stages, and follow-ups in the CRM.

Referral & Community Development  

-   Build and maintain relationships with hospitals, discharge planners, physicians, social workers, senior living communities, rehabilitation facilities, and other referral sources.
-   Conduct outbound outreach through calls, emails, in-person visits, presentations, and networking events.
-   Identify new referral opportunities and develop relationships into consistent referral sources.
-   Represent the company at community events, health fairs, and industry networking events.

Sales Funnel & Business Development  

-   Build and manage a structured sales funnel with clear stages and follow-up processes.
-   Monitor lead volume, conversion rates, referral activity, and revenue performance.
-   Identify gaps in the sales process and recommend improvements.
-   Develop strategies to re-engage prospects who are not immediately ready to move forward.
-   Meet or exceed monthly and quarterly sales and admission goals.
-   Identify opportunities to increase client volume and revenue.

Client & Internal Coordination  

-   Educate prospective clients and referral partners about available home health care services.
-   Clearly communicate the company's value proposition and services.
-   Coordinate with clinical and operations teams to ensure a smooth transition from sales to intake and service delivery.
-   Maintain strong relationships with clients and families after admission to support retention and referrals.

What Makes You a Perfect Fit  

-   You are a confident, relationship-driven salesperson who enjoys building trust with clients and referral partners.
-   You are persistent with follow-up and don't allow qualified opportunities to fall through the cracks.
-   You are comfortable making frequent phone calls and conducting in-person meetings.
-   You are highly organized and able to manage multiple prospects and relationships simultaneously.
-   You are motivated by measurable sales goals and take ownership of your results.
-   You are proactive, independent, and comfortable developing new business opportunities.

Required Experience & Skills  

-   2+ years of experience in sales, business development, healthcare sales, home care, home health, senior care, or a related field.
-   Proven experience managing and converting inbound leads.
-   Strong sales, follow-up, and relationship-building skills.
-   Excellent verbal and written communication skills.
-   Experience using a CRM or sales pipeline management system.
-   Strong organizational and time-management abilities.
-   Comfortable working independently and managing multiple opportunities.
-   Professional and personable communication style.
-   Valid driver's license and reliable transportation for community outreach and referral visits.

Ideal Experience & Skills  

-   Experience selling home health care, personal care, private-duty care, hospice, assisted living, or senior care services.
-   Existing relationships with healthcare or senior care referral sources.
-   Experience developing referral networks.
-   Experience creating and managing sales funnels.
-   Familiarity with healthcare referral and discharge processes.
-   Knowledge of the local senior care and healthcare market.

Typical Day  

-   Responding to and following up with inbound leads.
-   Updating the CRM and managing pipeline activity.
-   Contacting prospective clients and families.
-   Conducting outreach to healthcare and community referral partners.
-   Scheduling consultations and assessments.
-   Visiting referral sources and attending networking or community events.
-   Reviewing pipeline performance and identifying opportunities for improvement.
-   Coordinating with the clinical and operations teams on prospective and newly admitted clients.

KPIs  

-   Lead response time.
-   Number of leads contacted and follow-up attempts.
-   Consultations and assessments scheduled.
-   Lead-to-client conversion rate.
-   Number of new client admissions.
-   Revenue generated.
-   Number of active referral partners.
-   New referral sources developed.
-   Referral-to-admission conversion rate.
-   Sales pipeline value and monthly/quarterly sales growth.

Interview Process  

-   Initial Recruiter Screening
-   Client Interview
-   Offer Stage

#LI-AG1

## Apply

[Apply at Pavago](https://apply.workable.com/pavago/j/257C3F4FB6/apply)

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