# Graphic Designer + Landing Page Developer

> Pavago · Colombia (Remote) · — · Posted 2026-06-08

**Workplace:** remote

## Description

### **Graphic Designer & Landing Page Developer (Conversion-Focused) – Remote | EST Preferred**

**Position Type:** Full-Time, Remote  
**Working Hours:** U.S. Business Hours (EST Preferred)

### **About the Role**

At Pavago, one of our clients is hiring a Graphic Designer & Landing Page Developer to create high-performing creative assets and conversion-focused landing pages that directly impact campaign performance and lead generation.

This is not a traditional graphic design role.

You will:

-   Design ad creatives
-   Build landing pages
-   Optimize user experience
-   Improve conversion rates
-   Launch pages independently
-   Support growth and marketing campaigns

This role sits at the intersection of:

-   Design
-   Performance Marketing
-   UX/UI
-   Conversion Optimization

The ideal candidate understands that strong design is not just about aesthetics — it’s about driving measurable business results.

If you can both design and build landing pages independently while thinking in terms of funnels, user behavior, and conversions, this role is a strong fit.

### **What You’ll Own**

### **Creative Design Execution**

-   Design high-performing digital marketing assets including:

-   Ad creatives
-   Social media graphics
-   Banners
-   Email visuals
-   Promotional graphics

-   Maintain strong visual consistency across campaigns and brands
-   Translate campaign messaging into clean, engaging, conversion-focused visuals
-   Support marketing initiatives with performance-oriented creative execution

### **Landing Page Design & Development**

-   Design modern, responsive, conversion-focused landing pages
-   Build and launch pages using:

-   Webflow
-   Framer
-   Similar no-code/low-code platforms

-   Ensure pages are optimized across:

-   Desktop
-   Tablet
-   Mobile devices

-   Independently manage landing page launches from concept to production

### **UX/UI & Conversion Optimization**

-   Improve layouts, user flows, and page structure for:

-   Clarity
-   Engagement
-   Conversions

-   Apply UX/UI best practices across:

-   Landing pages
-   Forms
-   CTAs
-   Visual hierarchy

-   Continuously optimize landing pages based on:

-   Performance insights
-   User behavior
-   Campaign goals

-   Support A/B testing and CRO initiatives when applicable

### **Collaboration & Campaign Execution**

-   Collaborate closely with:

-   Marketing teams
-   Copywriters
-   Leadership
-   Campaign stakeholders

-   Execute campaign ideas quickly while maintaining high-quality standards
-   Manage multiple projects simultaneously while meeting deadlines
-   Update and iterate on existing pages and creative assets regularly

### **What Success Looks Like**

-   Landing pages launch quickly and accurately
-   Creative assets improve campaign performance and engagement
-   Pages are responsive, polished, and conversion-focused
-   Brand consistency remains strong across all deliverables
-   Design execution directly contributes to:

-   Conversion rates
-   Lead generation
-   Campaign performance

### **What Makes You a Strong Fit**

-   You understand how design impacts conversions and user behavior
-   You can independently design and launch landing pages
-   You think in:

-   Funnels
-   User journeys
-   Engagement
-   Performance

-   You balance creativity with execution speed
-   You maintain strong attention to detail and visual consistency
-   You thrive in fast-paced marketing environments

### **Requirements**

### **Design & Creative Skills**

-   Proficiency in at least one design platform:

-   Figma
-   Adobe XD
-   Sketch

-   Strong portfolio showcasing:

-   Landing pages
-   Paid ad creatives
-   Digital marketing assets
-   Conversion-focused design work

-   Strong understanding of:

-   UX/UI principles
-   Responsive design
-   Visual hierarchy
-   User behavior

### **Landing Page Development**

-   Hands-on experience building landing pages using:

-   Webflow
-   Framer
-   Similar platforms

-   Ability to independently:

-   Design
-   Develop
-   Launch landing pages

-   Experience optimizing pages for:

-   Mobile responsiveness
-   Performance
-   Conversions

### **Execution & Workflow**

-   Ability to manage multiple projects independently
-   Strong communication and collaboration skills
-   Detail-oriented with high design standards
-   Comfortable working remotely in fast-paced environments

### **Nice to Have**

-   Experience in:

-   Performance marketing
-   Growth-focused teams
-   Paid media environments

-   Understanding of:

-   A/B testing
-   Conversion Rate Optimization (CRO)
-   SEO best practices

-   Basic front-end development knowledge:

-   HTML/CSS
-   React
-   Next.js

-   Familiarity with:

-   Git/GitHub
-   Advanced prototyping tools
-   Animation or motion design

### **Tools & Platforms**

-   Figma
-   Adobe XD
-   Sketch
-   Webflow
-   Framer
-   Canva
-   HTML/CSS
-   GitHub
-   Google Workspace

### **What a Typical Day Looks Like**

-   Design ad creatives and campaign visuals
-   Build and launch landing pages
-   Optimize layouts and conversion flows
-   Collaborate with marketing teams on campaign direction
-   Update and improve existing pages and creative assets
-   Test responsiveness and usability across devices
-   Manage multiple design and development deliverables simultaneously

In short: you create and launch high-performing landing pages and marketing creatives that directly improve engagement, conversions, and campaign performance.

### **Key Metrics for Success (KPIs)**

-   Landing page conversion rates
-   Speed and accuracy of landing page launches
-   Quality and consistency of creative assets
-   Campaign performance improvements tied to design execution
-   Ability to manage multiple deliverables efficiently
-   Responsiveness and usability across devices

### **Why This Role Stands Out**

-   Strong ownership across both design and development
-   Direct impact on marketing performance and lead generation
-   Opportunity to work on:

-   Landing pages
-   Performance campaigns
-   Conversion optimization
-   Digital brand experiences

-   Blend of:

-   Creative design
-   UX/UI
-   Growth marketing
-   Technical execution

-   Opportunity to grow into:

-   Senior Designer
-   CRO Designer
-   Growth Designer
-   Creative Lead
-   Webflow/Framer Specialist

### **Interview Process**

-   Initial Screening Call
-   Recruiter Interview
-   Client Interview
-   Offer & Onboarding

### **Apply Now**

If you:

-   Love creating high-performing landing pages
-   Understand design from a conversion perspective
-   Enjoy combining creativity with execution
-   Can independently launch polished, responsive pages

This is a strong opportunity to work at the intersection of design, marketing, and growth.

## Apply

[Apply at Pavago](https://apply.workable.com/pavago/j/410958C335/apply)

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