# Digital Media Manager

> Pavago · Brazil (Remote) · — · Posted 2026-05-19

**Workplace:** remote

**Department:** Candidate Sourcing

## Description

### **🚀 Digital Media Manager (Google Ads, Meta, TikTok, CTV & Performance Marketing) – Remote**

**Position Type:** Full-Time, Remote  
**Working Hours:** U.S. Business Hours

### **💼 About the Role**

We’re hiring an experienced and execution-focused **Digital Media Manager** to own and manage end-to-end paid media campaigns across multiple digital advertising platforms.

This is not a strategy-only marketing role.

This is a hands-on, performance-driven role focused on:

-   campaign execution
-   optimization
-   scaling
-   reporting
-   budget management
-   performance analysis

You’ll manage campaigns across:

-   Google Ads
-   Microsoft Ads
-   Meta Ads (Facebook & Instagram)
-   TikTok Ads
-   Snapchat Ads
-   Display, Video, Native & CTV platforms

The ideal candidate combines:

-   deep paid media expertise
-   strong analytical thinking
-   operational discipline
-   optimization mindset
-   data-driven decision-making

If you thrive in:

-   execution-heavy media buying roles
-   performance marketing environments
-   campaign scaling and optimization
-   ROI-focused digital advertising

this role is a strong fit.

### **🔥 What You’ll Own**

### **Paid Media Campaign Management**

-   Own and manage paid media campaigns across:

-   Google Ads
-   Microsoft Ads
-   Meta Ads
-   TikTok Ads
-   Snapchat Ads
-   Native & CTV platforms

-   Plan, launch, and optimize:

-   paid search campaigns
-   paid social campaigns
-   display campaigns
-   video advertising
-   retargeting campaigns
-   native and CTV placements

-   Ensure campaigns are launched accurately and aligned with performance goals
-   Manage multiple accounts and campaigns simultaneously

### **Campaign Optimization & Performance Analysis**

-   Monitor campaign performance daily
-   Optimize:

-   bids
-   budgets
-   audiences
-   creatives
-   placements
-   targeting strategies

-   Analyze campaign performance using:

-   Google Analytics
-   Google Tag Manager
-   platform-level analytics

-   Identify:

-   scaling opportunities
-   performance bottlenecks
-   inefficiencies
-   optimization opportunities

-   Continuously improve:

-   ROAS
-   CPA
-   CPL
-   CTR
-   conversion performance

### **Reporting & Data Visualization**

-   Build and maintain dashboards inside:

-   Looker Studio
-   Google Analytics
-   reporting platforms

-   Translate complex campaign data into clear, actionable insights
-   Prepare:

-   performance reports
-   optimization summaries
-   pacing updates
-   strategic recommendations

-   Ensure reporting accuracy and consistency across accounts

### **Budget, Pacing & Forecasting**

-   Manage:

-   campaign budgets
-   bid strategies
-   pacing
-   forecasting

-   Ensure efficient spend allocation aligned with business goals
-   Monitor campaign delivery and make proactive adjustments
-   Scale high-performing campaigns while maintaining efficiency and profitability

### **Cross-Functional Collaboration**

-   Collaborate with:

-   marketing teams
-   creative teams
-   leadership
-   analytics stakeholders

-   Ensure media execution aligns with broader marketing and revenue goals
-   Maintain strong workflows, communication, and documentation standards
-   Support alignment between:

-   media strategy
-   execution
-   analytics
-   reporting

### **Proactive Testing & Continuous Improvement**

-   Stay updated on:

-   platform updates
-   algorithm changes
-   new ad formats
-   performance marketing trends

-   Test:

-   new strategies
-   creative formats
-   targeting approaches
-   optimization frameworks

-   Improve processes to support scalability and operational efficiency

### **💻 Required Experience & Skills**

### **Core Requirements**

-   10+ years of hands-on digital media buying and paid advertising experience
-   Deep expertise with:

-   Google Ads
-   Meta Ads

-   Strong experience across:

-   paid search
-   paid social
-   display
-   video
-   native advertising
-   CTV campaigns

-   Advanced proficiency with:

-   Google Analytics
-   Google Tag Manager
-   Looker Studio

-   Strong Excel / Google Sheets skills for:

-   pacing
-   forecasting
-   reporting
-   performance analysis

-   Excellent written and verbal communication skills
-   Strong organizational and time management abilities
-   Comfortable managing multiple campaigns independently in remote environments
-   Reliable high-speed internet and professional-grade work setup

### **⭐ Nice to Have**

-   Experience scaling large multi-platform advertising campaigns
-   Background in:

-   performance marketing agencies
-   growth marketing
-   data-driven media buying environments

-   Experience with:

-   TikTok Ads
-   Snapchat Ads
-   CTV advertising
-   programmatic media buying

-   Strong understanding of:

-   attribution
-   conversion tracking
-   audience segmentation
-   funnel optimization

### **🧠 What Makes You a Strong Fit**

-   Performance-driven and highly analytical
-   Strong execution mindset with attention to detail
-   Comfortable owning campaigns end-to-end
-   Proactive and optimization-focused
-   Able to prioritize and manage multiple accounts simultaneously
-   Motivated by measurable business outcomes
-   Thrives in fast-paced, remote-first environments

### **📅 What a Typical Day Looks Like**

-   Review campaign performance and pacing across accounts
-   Optimize bids, audiences, targeting, and creatives
-   Analyze performance data in:

-   Google Analytics
-   Looker Studio
-   advertising platforms

-   Build reports and provide optimization recommendations
-   Adjust budgets and scaling strategies
-   Collaborate with internal teams on campaign execution
-   Test new channels, creatives, and optimization opportunities

**In short:**  
You drive measurable growth through disciplined media buying, campaign optimization, performance analysis, and scalable paid advertising execution.

### **📊 Key Metrics for Success (KPIs)**

-   ROAS, CPA, CPL, and conversion performance
-   Budget pacing and spend efficiency
-   Accuracy and clarity of reporting
-   Successful scaling of high-performing campaigns
-   Consistency of optimization and execution quality
-   Campaign profitability and growth outcomes

### **🌟 Why This Role Stands Out**

-   Full ownership across multi-platform paid media campaigns
-   Opportunity to manage large-scale performance marketing initiatives
-   Strong exposure to:

-   advanced analytics
-   media optimization
-   campaign scaling
-   cross-platform acquisition

-   Remote flexibility with performance-focused teams
-   Opportunity to work across:

-   Google
-   Meta
-   TikTok
-   CTV
-   emerging media platforms

-   Growth opportunities into:

-   Senior Media Buying
-   Growth Marketing Leadership
-   Performance Marketing Director roles

### **🧪 Interview Process**

-   Initial Phone Screen
-   Video Interview with Recruiter
-   Final Interview
-   Offer & Onboarding

### **👉 Apply Now**

If you:

-   thrive in performance-driven media buying environments
-   enjoy optimizing and scaling paid campaigns
-   think analytically and execute strategically
-   care deeply about measurable marketing performance

this role is a strong fit for you.

## Apply

[Apply at Pavago](https://apply.workable.com/pavago/j/8C245B35D0/apply)

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