# Senior Marketing Coordinator

> Pavago · Colombia (Remote) · — · Posted 2026-08-17

**Workplace:** remote

**Department:** Candidate Sourcing

## Description

### **Senior Marketing Coordinator (GoHighLevel, Social Media & Executive Support) – Remote | PST Hours**

**Position Type:** Full-Time, Remote  
**Working Hours:** U.S. Business Hours — **PST Required**

### **About the Role**

At Pavago, one of our clients is hiring a highly organized and execution-driven **Senior Marketing Coordinator** to support **marketing execution, executive operations, content coordination, CRM management, and program administration**.

This is a hands-on, multi-functional role — not a strategic marketing leadership position. You’ll be responsible for making sure content gets published, campaigns and follow-ups are executed, CRM records stay organized, program materials remain current, and day-to-day priorities move forward without things falling through the cracks.

This role is ideal for someone who combines **marketing coordination + executive support + strong operational execution** and is comfortable working independently in an entrepreneurial environment.

### **What You’ll Own**

### **Marketing Execution & Social Media Management**

Manage day-to-day social media execution across:

-   LinkedIn
-   Facebook
-   Instagram
-   Online community groups

You’ll:

-   Create, design, schedule, and publish social content
-   Write and format captions and posts
-   Manage comments, DMs, and community interactions
-   Monitor engagement and audience activity
-   Maintain organized performance tracking
-   Support advertising campaigns for programs and events
-   Ensure content is published consistently and on schedule

### **Content Creation & Marketing Materials**

Create and organize marketing and program assets, including:

-   Short-form videos
-   Social graphics
-   Scripts
-   Guides
-   Workbooks
-   Cheat sheets
-   Program documents

Use tools such as:

-   Canva
-   Veed
-   OpusClip or similar video editing platforms

Maintain consistent branding, formatting, messaging, and presentation across materials.

### **GoHighLevel, Email Marketing & CRM**

Build and manage marketing workflows using **GoHighLevel (GHL)**.

Responsibilities include:

-   Email campaign setup
-   Automated workflows
-   Prospect outreach
-   Follow-up sequences
-   Pipeline updates
-   Contact management
-   CRM data maintenance

Keep records accurate and ensure **no lead, prospect, or participant follow-up is missed**.

### **Executive & Operational Support**

Support leadership with day-to-day coordination, including:

-   Calendar organization
-   Scheduling
-   Inbox management
-   Communication workflows
-   Administrative coordination
-   Task tracking
-   Follow-ups

Maintain structured project trackers and ensure priorities continue moving forward.

Proactively identify:

-   Missing follow-ups
-   Workflow gaps
-   Delayed tasks
-   Process inefficiencies

### **Program & Membership Administration**

Support the operational side of digital programs and memberships.

You’ll:

-   Organize program materials
-   Maintain and update digital resources
-   Track participant or member progress
-   Support participant communication
-   Coordinate program-related follow-ups
-   Troubleshoot minor technical issues within online platforms
-   Ensure resources remain organized and accessible

### **Research, Lead Generation & Digital Support**

Conduct research to support marketing and business development, including:

-   Ideal Client Profile (ICP) research
-   Prospect research
-   Lead list building
-   Market research
-   Outreach preparation

Support lead generation campaigns and compile findings into clear, organized reports.

You may also assist with:

-   Minor website updates
-   Account setup
-   Digital platform administration

### **Documentation & Organization**

Maintain organized systems across:

-   Google Drive
-   Google Docs
-   Google Sheets
-   Shared files
-   Marketing assets
-   CRM records
-   Program documentation

Ensure information is easy to find, current, and accurately maintained.

### **What Makes You a Strong Fit**

You:

-   Are exceptionally organized and reliable with follow-through
-   Enjoy execution more than high-level strategy
-   Can manage marketing and administrative priorities simultaneously
-   Notice small errors before they become larger problems
-   Are comfortable supporting founders or entrepreneurial leaders
-   Can independently move work forward without constant supervision
-   Communicate clearly and professionally
-   Learn digital tools quickly
-   Take ownership of tasks through completion
-   Thrive in fast-moving environments where priorities can change

### **Required Experience & Skills**

-   Proven experience in:

-   Marketing coordination
-   Executive assistance
-   Digital operations support
-   Or a closely related role

-   Strong hands-on experience with **Google Workspace**, including:

-   Google Docs
-   Google Sheets
-   Google Drive
-   Google Calendar

-   Experience with **GoHighLevel (GHL)** or a similar CRM/marketing automation platform
-   Proficiency with **Canva**
-   Experience with video editing tools such as:

-   Veed
-   OpusClip
-   Similar short-form video tools

-   Strong understanding of:

-   LinkedIn
-   Facebook
-   Instagram

-   Strong written English communication skills
-   Strong calendar, task, and workflow management ability
-   Excellent attention to detail
-   Ability to manage multiple priorities simultaneously
-   Self-motivated and comfortable working independently
-   Ability to consistently work **U.S. Pacific Time (PST) business hours**

### **Nice to Have**

-   Experience supporting:

-   Founders
-   Coaches
-   Entrepreneurs
-   Small business leadership

-   Experience managing online programs or memberships
-   Lead generation and prospect research experience
-   Experience creating email automation workflows
-   Community management experience
-   Experience with digital advertising support
-   Basic website editing experience

### **Tools & Platforms**

-   GoHighLevel (GHL)
-   Google Workspace
-   Google Sheets
-   Google Drive
-   Google Calendar
-   Canva
-   Veed
-   OpusClip
-   LinkedIn
-   Facebook
-   Instagram
-   Email marketing and automation platforms

### **What a Typical Day Looks Like**

You might:

-   Review leadership priorities, inboxes, and calendars
-   Update project and task trackers
-   Create and schedule social media content
-   Respond to comments, DMs, and community activity
-   Edit a short-form video or create graphics in Canva
-   Build or update a GoHighLevel email workflow
-   Follow up with prospects or program participants
-   Update CRM records and pipeline stages
-   Organize program materials and digital assets
-   Research prospects and build lead lists
-   Handle minor website or platform updates
-   Flag overdue tasks or workflow gaps to leadership

**In short:** You keep marketing, content, CRM, programs, and executive support workflows organized and moving forward consistently.

### **Key Metrics for Success**

-   Consistent and timely social media publishing
-   Clean and accurate CRM records
-   Reliable GoHighLevel and email workflows
-   Zero missed prospect or participant follow-ups
-   Strong community responsiveness and engagement
-   Well-organized program materials and digital assets
-   Accurate project and task tracking
-   Timely completion of executive support priorities
-   Strong leadership confidence in execution and reliability

### **Why This Role Stands Out**

-   High ownership across marketing and operations
-   Direct exposure to entrepreneurial leadership
-   Hands-on experience across:

-   Social media
-   GoHighLevel
-   Content
-   CRM
-   Email marketing
-   Executive operations

-   Opportunity to work across multiple areas rather than one narrow marketing function
-   Fully remote environment
-   Clear growth opportunities into:

-   Marketing Operations Manager
-   Senior Marketing Specialist
-   Digital Marketing Manager
-   Operations Manager

### **Interview Process**

1.  Initial Screening Call
2.  **Spark Hire Intro Video**
3.  Marketing & Systems-Focused Interview
4.  Practical Task – Content or Workflow Exercise
5.  Final Interview
6.  Internal Review & Approval
7.  Offer & Onboarding

### **Apply Now**

If you:

-   Are highly organized and execution-focused
-   Have experience with GoHighLevel and digital marketing
-   Can manage social media, content, CRM, and administrative workflows
-   Enjoy supporting founders or entrepreneurial teams
-   Have exceptional attention to detail and follow-through
-   Can reliably work PST business hours

This is a strong opportunity to take ownership of **marketing execution, digital operations, content coordination, and executive support** in a fast-moving remote environment.

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## Apply

[Apply at Pavago](https://apply.workable.com/pavago/j/AD2071A196/apply)

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