# Marketing Coordinator > Pavago · Colombia (Remote) · — · Posted 2026-05-07 **Workplace:** remote **Department:** Candidate Sourcing ## Description ### **Marketing Coordinator** **Position Type:** Full-Time, Remote **Working Hours:** U.S. Business Hours (PST Required) **Location:** Remote (LATAM Preferred — Colombia, Mexico, Costa Rica, Brazil, Argentina) ### **About the Role** We’re hiring a highly organized and execution-driven Marketing Coordinator to support day-to-day executive operations, marketing execution, content coordination, and program administration. This is a hands-on, multi-functional role for someone who thrives in structured yet entrepreneurial environments, pays close attention to detail, and takes ownership of follow-through across executive support and marketing systems. This role is not strategic marketing leadership — it is about consistent execution, organized implementation, and ensuring that marketing, content, communication, and administrative workflows run smoothly and correctly the first time. ### **What You’ll Own** ### **Core Executive & Operational Support** • Support day-to-day administrative coordination • Manage calendar organization, scheduling, and communication workflows • Maintain structured project tracking sheets and ensure task follow-through • Proactively identify workflow gaps and flag operational inefficiencies ### **Marketing Execution & Social Media Management** • Create, design, schedule, and publish content across LinkedIn, Facebook, Instagram, and community groups • Manage engagement, direct messaging, and community interaction • Track engagement metrics and maintain organized performance reporting • Assist in monitoring and setting up advertising campaigns for programs and events ### **Content Creation & Program Materials** • Edit and produce short-form video content and graphics aligned with brand messaging • Format and organize program documents including scripts, guides, workbooks, and cheat sheets • Maintain consistency in branding and content presentation across all platforms ### **Email Marketing & CRM Management** • Build and manage email workflows using GoHighLevel • Execute outreach campaigns and follow-ups for prospects and participants • Maintain clean CRM records and accurate pipeline tracking ### **Program & Membership Administration** • Organize digital program materials and manage updates • Track member progress and support participant communication • Troubleshoot minor technical issues within online platforms ### **Research, Lead Generation & Digital Support** • Conduct research to build Ideal Client Profiles and prospect lists • Support lead generation initiatives and outreach campaigns • Assist with minor website updates and account setups • Compile reports and findings to support operational and marketing decisions ### **Communication & Administrative Coordination** • Maintain clear, professional written communication • Organize inbox management and prioritize urgent matters appropriately • Ensure documentation and shared files remain structured, organized, and accessible ### **What Makes You a Great Fit** • You are highly organized, detail-oriented, and execution-focused • You thrive in fast-moving entrepreneurial environments • You are proactive and capable of managing multiple priorities independently • You combine operational discipline with hands-on marketing support • You are comfortable working with systems, workflows, content, and digital tools • You take ownership and consistently follow through on responsibilities ### **Required Experience & Skills** • Proven experience in executive assistance, marketing coordination, or digital operations support • Experience supporting founders, coaches, or entrepreneurial businesses preferred • High proficiency in Google Workspace (Docs, Sheets, Drive, Calendar) • Experience using GoHighLevel CRM or similar marketing automation platforms • Proficiency with Canva and video editing tools such as Veed, OpusClips, or similar • Strong understanding of LinkedIn, Facebook, and Instagram management • Strong written English communication skills • Highly organized with strong multitasking ability in fast-paced environments • Self-motivated and capable of working independently with minimal supervision • High attention to detail and strong execution discipline ### **Key Metrics for Success** • Consistent and timely social media content execution • Clean, organized, and up-to-date CRM and email workflows • High engagement and responsive community management • Zero missed follow-ups in lead or participant communication • Well-organized program materials and digital assets • Strong leadership confidence in operational reliability and support ### **What a Typical Day Looks Like** A Marketing Coordinator’s day revolves around execution, organization, and operational follow-through. You will: • Support leadership with scheduling, coordination, and administrative priorities • Create and publish social media and marketing content • Manage CRM workflows, outreach campaigns, and follow-ups • Organize digital assets, content libraries, and program materials • Track engagement metrics and maintain reporting systems • Coordinate communication across marketing, operations, and program workflows In essence: you help keep marketing operations, communication systems, and executive workflows running smoothly and efficiently every day. ### **Interview Process** • Initial Screening Call • Marketing & Systems-Focused Interview • Practical Task (Content or Workflow Exercise) • Final Interview • Internal Review & Approval • Offer & Onboarding #MarketingCoordinator #ExecutiveSupport #MarketingOperations #RemoteJobs #GoHighLevel #DigitalMarketing #OperationsSupport #LATAMJobs #RemoteWork ## Apply [Apply at Pavago](https://apply.workable.com/pavago/j/BEC1F61E64/apply) --- Powered by [Workable](https://www.workable.com)