# Copywriter

> Pavago · Pakistan (Remote) · — · Posted 2026-08-12

**Workplace:** remote

**Department:** Candidate Sourcing

## Description

### **Copywriter – Conversion-Focused Marketing**

**Full-Time | Remote**  
**Compensation:** $1,300–$1,600 USD/month

### **About the Role**

At Pavago, one of our clients is hiring a **Conversion-Focused Copywriter** to create persuasive, performance-driven copy across landing pages, email campaigns, paid ads, and marketing funnels.

This role is for someone who understands that great copy isn’t just creative — **it drives clicks, leads, conversions, and revenue.**

You’ll work across industries including **healthcare, restaurants, fitness, e-commerce, and professional services**, collaborating with marketing and design teams to continuously test and improve messaging.

### **What You’ll Do**

### **Landing Pages & Funnels**

-   Write high-converting **landing pages, sales pages, and lead-generation funnels**
-   Develop messaging across TOFU, MOFU, and BOFU stages
-   Improve headlines, offers, CTAs, and conversion flows
-   Collaborate with designers to align copy and visual execution

### **Email Marketing**

-   Write **cold emails, nurture sequences, newsletters, and promotional campaigns**
-   Create lifecycle messaging for acquisition, retention, and re-engagement
-   Optimize subject lines, hooks, CTAs, and email flows
-   Adapt messaging for different audiences and segments

### **Paid Ads**

-   Write conversion-focused copy for **Meta, Google, LinkedIn, and other paid channels**
-   Develop hooks, angles, headlines, and messaging variations
-   Support ongoing creative and campaign testing
-   Iterate copy based on performance data

### **Research & Optimization**

-   Conduct audience and competitor research
-   Support SEO-aware website and landing page copy
-   Analyze engagement and conversion performance
-   Participate in **A/B testing and CRO** across headlines, CTAs, offers, and messaging

### **What We’re Looking For**

-   **3+ years** of copywriting, direct-response, or conversion marketing experience
-   Strong portfolio featuring **landing pages, emails, ads, or funnel copy**
-   Experience writing for B2B and/or B2C audiences
-   Strong understanding of **direct-response and conversion copywriting**
-   Excellent written English
-   Ability to adapt voice and messaging across industries
-   Understanding of metrics such as **CTR, CVR, open rates, and conversions**
-   Comfortable managing multiple projects in a remote environment

### **Nice to Have**

-   HubSpot, Klaviyo, Mailchimp, or GoHighLevel experience
-   Paid advertising campaign experience
-   SEO and search-intent knowledge
-   A/B testing and CRO experience
-   E-commerce/DTC, SaaS, healthcare, fitness, restaurant, or local-services experience
-   UGC or VSL scriptwriting
-   Experience using AI-assisted copywriting workflows

### **What Success Looks Like**

-   Higher landing-page and funnel conversion rates
-   Strong email engagement and click-through performance
-   Better-performing ad hooks and messaging
-   Consistent testing and improvement based on campaign data
-   High-quality copy delivered accurately and on time

### **Interview Process**

1.  Application Review
2.  **Spark Hire Intro Video**
3.  Portfolio / Writing Sample Review
4.  Client Interview
5.  Offer & Onboarding

### **What Happens After You Apply**

Qualified candidates will receive a **Spark Hire invitation** to complete a short Intro Video. Please check your inbox and spam/junk folder for the invitation.

### **Apply Now**

Please submit your:

-   Resume
-   Portfolio or writing samples
-   Examples of **landing pages, emails, ads, or campaigns**
-   Measurable results where available — such as **CTR, CVR, open rates, leads, or conversions**

If you know how to combine **persuasive writing, audience psychology, and performance data** to create copy that converts, we’d love to hear from you.

**#Copywriter #ConversionCopywriter #DirectResponse #EmailMarketing #LandingPages #PaidAds #CRO #DigitalMarketing #RemoteJobs #MarketingJobs #Pavago**

## Apply

[Apply at Pavago](https://apply.workable.com/pavago/j/CC3DE26E03/apply)

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