# Product Strategy Analyst

> Petra Brands · Pakistan (Remote) · — · Posted 2026-05-15

**Workplace:** remote

## Description

Job Title: Product Strategy Analyst  
Location: Pakistan  
Working Hours: 9 AM - 6 PM PKT  
Reports To: Head of Product Strategy

About Petra Brands:

Petra Brands is a dynamic and innovative consumer products company that manages a diverse portfolio of brands, including House of Party, Fomin Soap, Golden Era Body, Everymood and Soul Mama Stationery. We specialize in creating unique and memorable consumer packaged goods (CPG) in the party, craft, beauty, personal care, and lifestyle sectors. 

Our mission is to deliver products that spark creativity, celebration, and connection — crafting experiences that evoke emotion, memories, and a sense of place through captivating brand identities and thoughtful packaging. 

Position Overview:

We are seeking an experienced and highly motivated Product Strategy Analyst to join our team. The ideal candidate will have a proven track record in data-driven product research, particularly within the e-commerce and Amazon marketplaces. This role is crucial to our continued growth, requiring a deep understanding of market dynamics, competitive intelligence, and predictive trend analysis. 

Given the highly seasonal nature of our portfolio (such as party supplies), the core focus of this role is building systems to capture early market signals, predicting trends with high accuracy, and translating those insights into actionable product pipelines.

Key Responsibilities:

1\. Trend Detection & System Building 

-   Build, maintain, and optimize a robust research system for early trend detection, aiming for at least 70% accuracy in identifying early market shifts. 

-   Monitor emerging industry and consumer trends to maintain an overall 80% trend accuracy across product and brand strategies. 

-   Deliver a comprehensive monthly report featuring 10 actionable, trend-based product ideas on the first Monday of each month. 

2\. Market & Competitor Intelligence 

-   Compile and deliver a comprehensive Monthly Market Recap & Competitor Overview, analyzing competitor listings, pricing strategies, and customer reviews to uncover gaps and differentiation opportunities. 

-   Conduct deep-dive market research to identify trending products and niches across key categories, including party supplies and eco-friendly cleaning products. 

-   Utilize advanced Amazon tools and software (e.g., Helium 10, Jungle Scout, AMZScout) to pull, analyze, and interpret marketplace data. 

3\. Product Strategy & Lifecycle Support 

-   Collaborate closely with the product development team to translate trend reports into innovative, high-demand product concepts. 

-   Assist in the strategic development of Amazon product listings, executing data-backed keyword research, listing optimization, and compelling copywriting. 

-   Monitor and report on post-launch product performance metrics, including sales velocities, organic rankings, and consumer feedback loops. 

-   Cross-functionally coordinate with launch and inventory teams to ensure seamless product introductions ahead of peak retail seasons. 

-   Stay ahead of Amazon policy updates, algorithm changes, and macro e-commerce shifts to safeguard product visibility. 

Qualifications:

-   Bachelor’s degree in Business, Marketing, Data Analytics, or a related field. 

-   Minimum of 3–5 years of dedicated experience in product research, data analysis, or trend forecasting, with a strong emphasis on the Amazon marketplace. 

-   High proficiency with Amazon research suites (Helium 10, Jungle Scout, AMZScout, etc.) and data modeling methods. 

-   Demonstrated ability to build structured research frameworks, predict seasonal shifts, and maintain high accuracy benchmarks in forecasting. 

-   Exceptional written and verbal communication skills, with a proven ability to deliver structured, executive-ready monthly reports on tight timelines. 

-   Highly organized, proactive system-builder who thrives independently in a fast-paced, international team environment. 

What We Offer:

-   Competitive salary and benefits package. 

-   Opportunity to collaborate with a dynamic, global team. 

-   Clear career growth and professional development milestones. 

-   Flexible work environment.

## Apply

[Apply at Petra Brands](https://apply.workable.com/petra-brands/j/C08232A7B5/apply)

---
Powered by [Workable](https://www.workable.com)