# Performance Marketing Lead (Malaysia)

> PRISM+ · Bukit Jalil, Malaysia · — · Posted 2026-06-03

**Workplace:** on_site

## Description

We are seeking a Performance Marketing Specialist who will be driving the growth of PRISM+ Malaysia by enhancing and optimizing customer experience funnels. Being a high growth electronics company, we are looking for a candidate who will be a passionate strong self-starter to manage PRISM+ Malaysia marketing needs.  
  
This experienced and entrepreneur individual will help us oversee and lead the entire media buying from Facebook Ads, Google Adswords, SEO & SEM and email marketing. This driven person will also need to generate data-driven commercial insights, execute high-budget with constant optimization digital campaigns, and manage advertising platform partners. The candidate will be considered a key member of PRISM+ overseas expansion team and will report to Country Director of Malaysia.  
  
  
Responsibilities of **a Performance Marketing Lead (Malaysia)** but are not limited to

-   Formulate, execute, and report on paid advertising campaigns on various platforms including but not limited to Facebook, Instagram, Google & Tiktok:  
    \- Conduct in-depth monitoring and tracking systems using Google Analytics and Google tag manager.
-   Reporting on set metrics to generate insights for ads optimization, A/B testing and website improvements.
-   Be passionate about copywriting. Analyse and optimize copywriting phrases to achieve different marketing objective of company:  
    \- Performance marketing copy writing.  
    \- Press Release copywriting.  
    \- Product unique selling proposition copywriting.
-   Come up with innovative campaigns ideas (partnerships, events, social activation etc.) and for each marketing campaign:  
    \- Develop compelling and creative concepts adapted to global marketing frameworks.  
    \- Set campaign objectives and performance targets for each major campaign, with rationale, anticipation of results and ROI.  
    \- Execute all key aspects of the campaign.
-   Proven ability to communicate effectively to drive positive outcomes with key stakeholders (especially design team on creatives requirements).
-   Foster strong relationships with external stakeholders (i.e Facebook/Google account managers).

## Requirements

-   Proficient in Facebook Ads platform (>3 years of Experience).
-   Proficient in Google Adwords, Google Analytics and Google Tag manager (>1 year of Experience).
-   Bachelor’s Degree in Business and Marketing, or any relevant course of studies.
-   At least 3-4 years’ experience in digital marketing – preferred to be in performance marketing agency or e-commerce company.
-   You should have successfully scaled and led result driving marketing campaigns with clear management reporting metrics to measure success.
-   Thrives in dynamic, uncertain, and fast-moving environments, a hustler.
-   A strong level of passion to understand thoroughly performance advertisement growth metrics.

## Apply

[Apply at PRISM+](https://apply.workable.com/prismplus/j/49D362C3A0/apply)

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