# Remote Work - Media Buyer Specialist (Full-Stack Growth + Funnel Strategist) > Purely Optimal Inc. · Vancouver, Canada (Hybrid) · Full-time · Posted 2026-01-06 **Salary:** CAD 65,000–120,000 **Workplace:** hybrid ## Description ### **OVERVIEW** We are scaling multiple fast-growth brands across supplements, telehealth, travel subscriptions, tech, and AI/automation and we’re on the hunt for a world-class Direct Response Media Buyer who thrives on owning the entire customer acquisition funnel from ad click to conversion. This is not just a media buying role. You'll be the CRO, strategist, and performance marketer—responsible for crafting, testing, and scaling full-funnel systems that convert cold traffic into customers across Facebook/Instagram, Google, and TikTok Shop. We’re looking for a true direct response killer—someone who can write high-converting copy, build optimized funnels, and scale paid traffic profitably. If you think like a growth CMO but love getting your hands dirty inside the ad account and landing pages, we want to hear from you. ### WHAT YOU’LL OWN 📣 Media Buying Across Paid Social + Search - Plan, launch, and scale campaigns on Meta (Facebook/IG), Google, and TikTok Shop - Daily analysis of campaign performance to optimize creative, audiences, bidding, and spend - Ruthless focus on ROAS, CAC, and LTV 📈 Conversion Rate Optimization + Funnel Strategy - Own and optimize full funnel architecture—landing pages, advertorials, checkout flows, upsells - Lead A/B tests across pages, hooks, CTAs, and offers - Turn performance data into actionable testing roadmaps ✍️ Direct Response Copywriting That Sells - Write (or guide) ads, headlines, lead-ins, advertorials, and VSL scripts that drive conversions - Match copy angles to customer psychology and platform behavior 🧠 Funnel + Offer Creation - Architect new funnels from scratch to launch new products or verticals (supplements, telehealth, etc.) - Coordinate landing page design, copy, and structure with internal or external designers - Leverage proven DR frameworks to continuously launch and test new offers 🏆 Ownership & Strategic Growth Leadership - Set KPIs, manage budgets, and hold yourself accountable to results - Collaborate closely with founders and marketing leadership - Build and eventually lead a small performance team as we scale ## Requirements ### WHAT YOU BRING ✅ Expert in Paid Social (Meta, TikTok) and Google Ads - 2–5+ years of hands-on media buying with proven results - Experience managing 6–7 figure budgets with measurable growth outcomes ✅ Direct Response Copywriting + CRO Mastery - You can write, test, and optimize ads, landing pages, and funnel copy that converts - Deep experience running A/B tests and optimizing every stage of the funnel ✅ Funnel Builder with Results - You’ve built landing pages, VSL funnels, and lead gen flows from scratch—using tools like ClickFunnels, Webflow, HighLevel, Unbounce, or similar - Bonus if you’ve launched offers in supplements, telehealth, or consumer SaaS ✅ Strategic + Tactical - You think like a CMO but execute like a performance operator - You don't wait for creative assets or landing pages—you build them yourself or drive the process forward ✅ Self-Starter with High Standards - You thrive in fast-paced, entrepreneurial environments - You own your outcomes, track your metrics, and move fast ✅ Timezone: Must be available to work in Pacific Time (PST) hours ## Benefits ### WHY JOIN US? 💰 Competitive base salary + performance bonuses tied to growth 🌍 Multi-brand exposure across supplements, telehealth, AI/automation, and more 📈 Take full ownership of campaigns, funnels, and growth strategy—no red tape 🚀 Join a fast-paced, performance-driven team that rewards results 🧠 Opportunity to grow into Head of Growth or CMO-level role as we scale ## Apply [Apply at Purely Optimal Inc.](https://apply.workable.com/purely-optimal-inc/j/5582CB0AB8/apply) --- Powered by [Workable](https://www.workable.com)