# Head of Wealth Distribution & Sales Transformation

> Qode · Ho Chi Minh, Vietnam · Full-time · Posted 2026-07-20

**Workplace:** on_site

## Description

**Job Purpose**

Lead the transformation of ACB's Wealth distribution model, frontline operating model, client coverage strategy, service delivery model, and RM productivity framework.

The role is responsible for building a scalable advisory-led Wealth franchise that drives growth in Assets Under Management (AUM), client acquisition, relationship manager productivity, and customer experience.

  

**Key Responsibilities**

**Wealth Distribution Strategy**

-   Design and implement the future Wealth distribution strategy.
-   Define the optimal customer coverage model across segments.
-   Develop advisory-led service and sales models.

**Client Coverage Model**

-   Redesign RM coverage approaches.
-   Define segmentation strategies across Mass Affluent, Affluent, HNW and UHNW clients.
-   Optimize specialist support models.

**Wealth Service Center Setup**

-   Design and implement centralized Wealth Service Centers.
-   Improve frontline efficiency through operating model redesign.
-   Simplify service and operational support processes.

**KPI & Incentive Transformation**

-   Develop new frontline KPI frameworks.
-   Redesign RM incentive models aligned to Wealth objectives.
-   Drive performance accountability across sales teams.

**Productivity Enhancement**

-   Lead frontline productivity programs.
-   Improve RM capacity utilization.
-   Increase advisory activity and client engagement effectiveness.

**Transformation Leadership**

-   Lead cross-functional execution involving Retail, Wealth, Product, Operations, HR, Digital and Technology teams.
-   Manage strategic initiatives and implementation roadmaps.
-   Report program status to senior management.

  

**Ideal Candidate Profile**

**Experience**

-   15+ years in Wealth Management, Private Banking or Affluent Banking.
-   Deep experience managing Wealth sales organizations.
-   Experience redesigning RM coverage models.
-   Experience with KPI and incentive framework design.
-   Experience driving sales productivity transformation.

**Strongly Preferred Backgrounds**

-   Head of Wealth Sales
-   Head of Affluent Banking
-   Head of Wealth Distribution
-   Regional Sales Director
-   Wealth Commercial Excellence Lead
-   McKinsey/BCG consultants specializing in Wealth Distribution

## Apply

[Apply at Qode](https://apply.workable.com/qodeworld/j/0E0B64E394/apply)

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