# Director of Customer Marketing

> Raydar · San Francisco, United States (Hybrid) · Full-time · Posted 2026-10-05

**Salary:** USD 180,000–200,000

**Workplace:** hybrid

## Description

About the company

Our client is a fast-growing healthcare technology company.

The role

Raydar is recruiting for this role on behalf of our client. Establish a customer advocacy and community function from scratch, designing the programs, processes and measurement that connect customer success to revenue growth. Partner closely with senior customer stakeholders to develop reference, peer-network and content initiatives, and work with marketing and sales teams to put customer proof into their efforts.

What you'll do

\- Launch a customer advisory board, including recruiting members, defining its charter and planning the first sessions.

\- Set up a customer reference program and a steady schedule for producing case studies, testimonials and video content.

\- Develop a customer speaker program, preparing and placing customers at events, webinars and press opportunities.

\- Incorporate customer proof points into the website, sales materials, account-based campaigns and executive communications.

\- Create a reporting framework that tracks the impact of advocacy on pipeline, references delivered, stories published and community engagement.

## Requirements

What we're looking for

\- 7 to 10 years of experience in customer marketing, advocacy or community roles.

\- A track record of building customer advocacy or reference programs from zero to one, with named programs you can explain in detail.

\- Experience building or revamping a customer advisory board, and the ability to describe your recruitment approach.

\- Background in fast-scaling B2B technology businesses or other respected organizations, ideally in vertical software or regulated sectors.

\- Experience in healthcare, health technology or another regulated sector, engaging senior-level buyers.

\- Ability to work from the office on a hybrid schedule in one of the two listed cities.

## Benefits

Compensation and benefits

\- Base salary: USD 180,000 to 200,000 per year

\- Equity

\- Health, dental and vision coverage

\- Retirement plan

\- Flexible time off

\- Professional development support

\- Commuter benefits

Location and work model

\- San Francisco, CA or New York, NY, United States

\- Hybrid

\- Full-time

## Apply

[Apply at Raydar](https://apply.workable.com/raydar/j/0FCC27E317/apply)

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