# Executive Business partner

> Sur · Mexico City, Mexico (Hybrid) · — · Posted 2026-06-25

**Workplace:** hybrid

## Description

We're looking for someone who has built something.

Maybe you started your own consumer brand. Maybe you joined a startup when it had 3 people and helped scale it. Maybe you took an unknown product and turned it into a real business. Maybe you were a founder's right hand. If you've spent your career managing large, established brands with big teams and endless resources, this probably isn't the right fit. We're looking for an operator.

**Overview**

The foundation has been built. Now we’re looking for someone who wants to help build the next chapter and grow the DTC, retail, and eCommerce business.

This isn't a role where you'll only own marketing. You'll help run the business, owning everything from DTC growth and eCommerce performance to retail expansion, profitability, product launches, and day-to-day execution. You'll work directly with the founder, have a seat at the table, and play a key role in shaping the future of the company.

**Responsibilities**

-   Own revenue growth and P&L performance across the business.
-   Grow the business across Amazon, Mercado Libre, DTC/eCommerce, subscriptions, and retail channels.
-   Identify new opportunities to increase revenue, improve profitability, and expand into new products or channels.
-   Launch new products and bring them to market across multiple sales channels.
-   Manage external agencies, vendors, manufacturers, logistics partners, and other key business relationships while holding them accountable for results.
-   Optimize customer acquisition, conversion, retention, and lifetime value across DTC and marketplace channels.
-   Build reporting, forecasting, and KPI dashboards to support data-driven decision making.
-   Work closely with the founder to prioritize initiatives while independently driving execution across the business.

## Requirements

-   C1 English or equivalent.
-   Experience building or helping scale an early-stage business, either as a founder, early employee, Chief of Staff, General Manager, or business leader.
-   Direct responsibility for P&L management and overall business performance.
-   Experience growing a consumer brand through DTC/eCommerce, Amazon, Mercado Libre, Shopify, retail, wholesale, or a combination of these channels.
-   Strong understanding of consumer business metrics including revenue, profitability, CAC, ROAS, conversion rate, repeat purchase rate, customer lifetime value, inventory, forecasting, and cash flow.
-   Comfortable making decisions with limited information and operating in a fast-moving startup environment.
-   Willing to roll up your sleeves and move between strategy and execution without hesitation.
-   Willing to visit the offices in Mexico City once a week to meet with the founder.

**Bonus Points**

-   You've helped scale a consumer brand from zero to meaningful revenue.
-   You've built brands that consumers had never heard of and successfully created demand.
-   You've managed Amazon Seller Central, Shopify, Mercado Libre, Klaviyo, or similar eCommerce platforms.
-   You've worked in consumer products, food & beverage, wellness, or another fast-moving consumer category.
-   You've managed external agencies, fulfillment providers, manufacturers, or operational partners.

## Benefits

-   Competitive base salary plus performance bonus.
-   Equity participation.
-   PTO

## Apply

[Apply at Sur](https://apply.workable.com/surglobal/j/41A4EECC76/apply)

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