# Sales Strategy Analyst

> Tata Consumer Products - USA · Woodcliff Lake, United States (Hybrid) · Full-time · Posted 2026-06-04

**Workplace:** hybrid

**Department:** Sales Strategy

## Description

At Tata Consumer Products Ltd, we stand #Forbetter – Planet, Sourcing, Nutrition, Communities. And #ForBetter Opportunities …. Here’s an exciting one!

**How does this Job align to our Strategy?**

At the core of Tata Consumer Products' business approach lie six strategic pillars that serve as the foundation for its growth and success: **Strengthening & Accelerating our Core Business, Driving Digital and Innovation, Unlocking Synergies, Creating a Future-Ready Organization, Exploring New Opportunities and Embedding Sustainability.**

This job opportunity closely aligns with four of these key strategic pillars, which is driving **Strengthening & Accelerating our Core Business, Creating a Future- Ready Organization and Exploring New Opportunities**..  In order to accelerate growth with existing and new categories in highly competitive retailers, this role is a critical enabler of providing best in class category leadership insights and selling stories to support sales team in unlocking new distribution/growth strategies in existing and new categories. This role is directly responsible for driving insights & analytics across key retailer, our brands, and our competition. This role will help to develop the strategy and prioritization for our sales planning through fact based analysis.  

**What are the Key Deliverables in this role ?**

**Financial Outcomes**

**Data Analysis & Reporting:** Collect, analyze, and synthesize sales, customer, and market data to identify trends, opportunities, and risks.

**Assortment Prioritization:** Support the development of optimal product assortment for customers / channels by analyzing sales performance, category trends, and customer dynamics.

**Customer Service**

**Customer Centricity:**   Evaluate the effectiveness of promotional campaigns using pre/post analysis, ROI assessment, and shopper behavior data; recommend strategies for future promotions.

**Competitive Analysis:** Monitor competitor activities (pricing, assortment, promotions) through internal and external data sources; deliver actionable insights to enhance our competitive advantage.

**Dashboard & Tool Development:** Build and maintain dashboards or reports that provide real-time visibility into key metrics for the sales strategy team.

**Internal Processes**

**Cross Functional Collaboration:** Partner with Sales, Marketing, and Finance teams to align insights and support strategic initiative including the 4P playbook and annual planning.

**Strategic Leadership:**  Utilize in market data, trends, and insights, identify opportunities and deliver solutions that drive profitable category growth- shared with key internal stakeholders. Identify, Develop and Deploy 4P Playbook for Tea and Supplements categories to the sales teams across all Tata Brands.

## Requirements

**What are the Critical success factors for the Role ?**

·       Bachelor’s degree Required.

·       Location: commutable distance to Woodcliff Lake, NJ (2 days in office / week)

·       Experience with CPG syndicated POS data and insights inclusive of Nielsen or customer specific data ( Luminate, IRI, 8451, etc).

·       Analytical skills and computer software proficiency (e.g., Excel, Access, PowerPoint, SharePoint, etc.)

·       Financial and Trade management understanding - pricing/promo strategies in dynamic categories

·       Strong business agility and attention to detail

**What are the Desirable success factors for the Role ?**

·       Analytical and problem-solving abilities, with a focus on delivering actionable insights and innovative solutions.

·       Excellent communication skills—able to translate complex data into clear business recommendations

·       Detail-oriented with strong problem-solving abilities

·       Commercially astute with strong follow-up, organizational, communication and presentation skills

## Apply

[Apply at Tata Consumer Products - USA](https://apply.workable.com/tata-consumer-products/j/EE2A38005A/apply)

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