# VP Growth & Live Games > UserWise Services · Serbia (Remote) · Contract · Posted 2026-10-12 **Workplace:** remote **Department:** Product ## Description We are looking for an exceptional **VP, Growth & Live Games** to lead the next stage of growth for our portfolio of mobile games. Our development model separates early-stage innovation from large-scale execution. Our **0-to-1 teams** focus on building, experimenting, and validating new game concepts. Once a title demonstrates strong product KPIs, proven market potential, and the ability to scale profitably, it transitions into our dedicated **1-to-100 growth organization**. This is where you come in. You will take ownership of validated mobile titles and transform them into successful, sustainable, large-scale businesses. This is not simply a user acquisition or marketing leadership position. **You will operate as the General Manager of our growth business unit**, with end-to-end responsibility for commercial performance, product development, live operations, user acquisition, and the multidisciplinary teams required to scale and operate successful live games. We are looking for a commercially driven leader who combines deep mobile gaming expertise, strong product instincts, analytical rigor, and the ability to build and lead high-performing teams. ## Requirements **1\. Business Unit Leadership & P&L Ownership** - Own the commercial performance and strategic direction of mobile titles transitioning from validation into scale. - Take full accountability for revenue, profitability, growth, and long-term product performance. - Establish ambitious but sustainable growth plans, operating budgets, and financial targets. - Allocate capital and resources across titles based on commercial potential, scalability, and expected returns. - Build, structure, and lead a multidisciplinary business unit capable of operating multiple live titles at scale. - Establish clear accountability, performance management, and execution frameworks across all functions. **2\. Growth Strategy & User Acquisition** - Develop and execute comprehensive growth strategies to scale proven titles into substantial revenue-generating businesses. - Own user acquisition strategy, budgets, creative performance, and channel diversification. - Drive profitable UA expansion through rigorous management of ROAS, LTV, CAC, retention, and payback periods. - Build scalable creative testing and performance marketing operations. - Identify opportunities to expand into new markets, audiences, and acquisition channels. - Balance aggressive growth objectives with sustainable unit economics and profitability. **3\. Product Strategy & Live Operations** - Own the ongoing product strategy and roadmap for all titles within the growth portfolio. - Lead live operations, including events, content updates, progression systems, economy balancing, and player engagement initiatives. - Continuously improve retention, engagement, monetization, and lifetime value through data-driven product optimization. - Drive experimentation across gameplay systems, monetization mechanics, offers, and player experiences. - Identify and prioritize product improvements that unlock additional growth potential. - Ensure games remain competitive, engaging, and commercially successful throughout their lifecycle. **4\. Development & Operational Excellence** - Oversee the development, engineering, QA, and maintenance functions supporting live titles. - Establish efficient release cycles, development roadmaps, and operational processes. - Balance new feature development with technical stability, performance, and maintenance requirements. - Ensure development resources are focused on initiatives with the greatest measurable business impact. - Build an organization capable of maintaining high operational standards while scaling multiple products simultaneously. **5\. Data, Analytics & Commercial Optimization** - Establish a comprehensive performance framework across acquisition, engagement, retention, monetization, and profitability. - Leverage cohort analysis, predictive LTV models, experimentation, and advanced analytics to guide investment decisions. - Identify growth constraints and work across functions to systematically remove them. - Develop reliable forecasting, performance reporting, and decision-making processes. - Build a culture where product and commercial decisions are grounded in measurable outcomes. **6\. Team Building & Leadership** - Recruit, develop, and lead exceptional talent across growth, UA, product management, live operations, analytics, and development. - Build a highly accountable, commercially focused culture that emphasizes ownership and execution. - Develop strong functional leaders capable of independently managing their teams and delivering against ambitious objectives. - Establish effective collaboration between the early-stage development organization and the growth business unit. - Create repeatable operating systems that enable the organization to scale additional titles efficiently. ### What We’re Looking For **Essential Experience** - Significant senior leadership experience within the mobile gaming industry, ideally in free-to-play, casual, or hybrid-casual games. - **Demonstrated success scaling mobile games from early commercial validation to meaningful revenue and profitability.** - Proven experience owning or materially influencing the P&L of successful live mobile games. - Deep understanding of mobile gaming economics, including user acquisition, ROAS, LTV, retention, engagement, and monetization. - Strong experience managing cross-functional teams spanning product, marketing, development, analytics, and live operations. - A track record of successfully scaling user acquisition investment while maintaining disciplined financial performance. - Strong understanding of free-to-play game systems, player behavior, game economies, and live operations. - Experience building organizations, establishing processes, and managing senior functional leaders. **Leadership & Personal Attributes** - **Commercially minded:** Thinks like a business owner, not simply a functional leader. - **Highly analytical:** Comfortable making significant investment and product decisions using data, forecasting, and experimentation. - **Product-oriented:** Understands what makes mobile games successful and how to improve their long-term performance. - **Execution-focused:** Able to translate strategy into measurable outcomes through effective teams and operating systems. - **Entrepreneurial:** Comfortable operating in a fast-moving environment with substantial autonomy and accountability. - **Strategic but hands-on:** Capable of setting long-term direction while remaining close enough to the business to identify opportunities and solve problems. ### What Success Looks Like Your success will be measured by your ability to build a repeatable, profitable growth engine for our mobile game portfolio. Key outcomes include: - **Revenue & Profitability:** Sustained growth in revenue, contribution margin, and overall business unit profitability. - **Profitable Scaling:** Significant increases in UA investment and player acquisition while maintaining attractive unit economics. - **Product Performance:** Measurable improvements in retention, LTV, monetization, and long-term player engagement. - **Operational Excellence:** Reliable live operations, efficient development execution, and high-quality product maintenance. - **Portfolio Growth:** Successfully transitioning validated titles into scalable, commercially successful live businesses. - **Organizational Leadership:** Building an exceptional team capable of independently operating and scaling multiple games. ## Benefits ### Why This Opportunity? This role offers the opportunity to lead a critical part of our mobile gaming business with substantial ownership, autonomy, and direct commercial impact. Unlike traditional publishing or user acquisition leadership positions, this role provides **complete ownership of the growth lifecycle**, from taking over validated products to building and operating substantial live-game businesses. You will work with titles that have already demonstrated promising product-market fit and commercial potential, allowing you to focus on what you do best: **turning successful early-stage games into major businesses.** ### Benefits - Market-competitive compensation - Paid Time Off - Performance Bonus - Annual Performance Reviews ## Apply [Apply at UserWise Services](https://apply.workable.com/userwise-services/j/748DBC0125/apply) --- Powered by [Workable](https://www.workable.com)