# Social Media & Email Marketing Manager

> Virtual Staff 365 · Philippines (Remote) · Full-time · Posted 2026-08-21

**Workplace:** remote

## Description

Our client is a Sydney-based e-commerce business operating in the wholesale and retail garden decor sector with seven years of successful trading across Australia. They operate with a small, agile team that highly values initiative, accuracy, and leveraging modern AI tools to work smarter.

They are now seeking to hire a **Social Media & Email Marketing Manager** to lead organic social channels, execute automated email campaigns, and drive audience engagement. This role plays a vital part in building brand loyalty, nurturing customer journeys, and continually optimising marketing performance through data-led decisions.

### Job Responsibilities

**Social Media & Community Management**

-   Plan and maintain organic content calendars for Facebook and Instagram
-   Write, create, and schedule engaging organic social media posts
-   Manage all day-to-day operations within Meta Business Suite
-   Prepare eye-catching graphics and creative assets using Canva and AI tools
-   Monitor and respond promptly to routine social media comments and messages

**Email Marketing & Automation**

-   Build and dispatch Klaviyo email campaigns, newsletters, promotions, and product launches
-   Create and maintain automated email flows including welcome, abandoned cart, post-purchase, and win-back sequences
-   Segment customer lists effectively based on engagement behaviour and purchase history
-   Personalise email content for varied customer cohorts to boost conversion
-   Conduct systematic A/B testing across subject lines, body content, offers, and send times

**Strategy, Analytics & AI Integration**

-   Monitor performance and compile reports on engagement, open rates, click-through rates, conversions, and revenue
-   Recommend actionable campaign improvements using performance data insights
-   Support paid Meta campaigns through target audience research, creative preparation, and performance reporting
-   Conduct regular competitor analysis, trend research, and content ideation
-   Utilize AI tools such as ChatGPT and Claude daily to enhance productivity and content output

## Requirements

-   Minimum 5 years of experience in social media management or email marketing within retail or e-commerce
-   Advanced hands-on proficiency with Meta Business Suite managing Facebook and Instagram accounts
-   Advanced expertise in Klaviyo managing campaigns, flows, customer segmentation, and reporting
-   Intermediate to advanced skill in Canva and generative AI tools such as ChatGPT or Claude
-   High level of written English communication proficiency
-   Data-driven mindset with proven capability to interpret metrics and adjust marketing strategies
-   Reliable hardware setup with minimum i5/i7 10th Gen processor, 16GB RAM, dual monitors, and high-speed internet with a backup connection

### Nice-to-Have Skills

-   Prior experience in the garden decor, home, or wholesale e-commerce spaces
-   Hands-on exposure to assisting with paid Meta advertising setup and creative preparation
-   Practical experience writing custom AI prompts to streamline copy and design workflows

## Benefits

-   Permanent work-from-home set-up
-   Dayshift (Australian Eastern Standard Time business hours)
-   Full-time job
-   HMO (STAFF only)
-   Annual leave
-   13-month pay
-   With Government mandated benefits

## Apply

[Apply at Virtual Staff 365](https://apply.workable.com/virtual-staff-365/j/43A5798854/apply)

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