# Marketing Automation Specialist

> VirtuHire · South Africa (Remote) · Full-time · Posted 2025-01-09

**Workplace:** remote

## Description

Are you a tech-savvy marketing professional passionate about leveraging automation and AI to drive results? We’re looking for a **Marketing Automation Specialist** to join our dynamic team and take the lead in creating innovative, data-driven campaigns using **GoHighLevel** or **Instantly**, alongside cutting-edge AI tools.

## Requirements

As our Marketing Automation Specialist, you’ll be responsible for designing and executing integrated marketing campaigns that deliver results. Your key responsibilities will include:

-   **Mastering GoHighLevel or Instantly** to:

-   Build and optimize high-performing sales funnels.
-   Design and implement targeted email marketing campaigns.
-   Create and manage automated workflows.
-   Integrate with CRMs and other marketing tools.

-   **Leveraging AI tools** (e.g., Jasper, Copy.ai, MidJourney) to enhance creativity, efficiency, and personalization.
-   Driving multi-channel marketing efforts (email, social media, SMS, etc.) with precision and innovation.
-   Analyzing campaign performance and delivering actionable insights to optimize results.
-   Troubleshooting technical issues within the marketing stack and ensuring seamless platform integrations.
-   Staying on top of the latest trends and technologies in marketing automation to keep us ahead of the curve.

### **What You’ll Bring**

To excel in this role, you should have:

-   **Proven experience with GoHighLevel or Instantly**—this is non-negotiable.
-   A solid understanding of marketing automation principles and best practices.
-   Hands-on experience with **AI tools** and their applications in marketing.
-   Proficiency in email marketing platforms, social media schedulers, CRM systems, and related tools.
-   Exceptional technical skills, including software integration and troubleshooting.
-   Strong analytical abilities with a data-driven mindset.
-   Outstanding communication and interpersonal skills.
-   The ability to stay organized and juggle multiple projects with ease.

### **Bonus Points If You Have:**

-   Experience with other marketing automation platforms like ActiveCampaign or Zapier.
-   API integration expertise.

## Benefits

We’re a forward-thinking, growth-driven team that thrives on innovation and collaboration. In this role, you’ll have the opportunity to work with state-of-the-art tools and contribute to impactful marketing campaigns in a fast-paced, supportive environment.

## Apply

[Apply at VirtuHire](https://apply.workable.com/virtuhire/j/6115F24CAA/apply)

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