# Category Lead

> Weekday AI · Bengaluru, India · Full-time · Posted 2026-10-15

**Salary:** INR 1,000,000–3,000,000

**Workplace:** on_site

**Department:** Weekday's Client via platform

## Description

𝗧𝗵𝗶𝘀 𝗿𝗼𝗹𝗲 𝗶𝘀 𝗳𝗼𝗿 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗪𝗲𝗲𝗸𝗱𝗮𝘆'𝘀 𝗰𝗹𝗶𝗲𝗻𝘁𝘀

𝗦𝗮𝗹𝗮𝗿𝘆 𝗿𝗮𝗻𝗴𝗲: 𝗥𝘀 𝟭𝟬𝟬𝟬𝟬𝟬𝟬 - 𝗥𝘀 𝟯𝟬𝟬𝟬𝟬𝟬𝟬 (𝗶𝗲 𝗜𝗡𝗥 𝟭𝟬-𝟯𝟬 𝗟𝗣𝗔)

Experience: 5+ yrs

Location: Bengaluru

We are looking for a commercially driven **Category Lead / Head of Commerce** to lead and scale the organisation’s consumer commerce business. This role combines **P&L ownership, revenue growth, marketplace expansion, performance marketing, merchandising, and offline retail development**.

The ideal candidate will have experience in D2C, consumer technology, marketplaces, or digital commerce, with a strong track record of driving revenue, improving profitability, and building scalable growth strategies. You will take ownership of business performance while strengthening customer acquisition, conversion, retention, and operational efficiency.

## Requirements

Key Responsibilities

-   Own the **end-to-end P&L** for the commerce category, including revenue, margins, customer acquisition costs, retention, and profitability.
-   Develop and execute strategies to accelerate category growth while maintaining sustainable unit economics.
-   Identify opportunities for revenue expansion, margin improvement, customer lifetime value (LTV), and repeat purchases.
-   Lead marketplace expansion and optimise performance across relevant e-commerce platforms.
-   Improve product listings, catalogue quality, pricing, visibility, assortment, and conversion rates across digital channels.
-   Identify and develop new customer acquisition channels and revenue opportunities.
-   Drive performance marketing initiatives across **Meta, Google, and other digital advertising platforms**.
-   Monitor and optimise **customer acquisition cost (CAC), return on ad spend (ROAS), conversion rates, retention, and repeat purchase behaviour**.
-   Own merchandising strategy, product assortment planning, pricing, and category positioning.
-   Manage supplier relationships, inventory planning, product availability, and coordination with supply chain teams.
-   Use customer insights, sales trends, and market intelligence to refine product selection and category strategy.
-   Lead the strategy and execution of **offline retail expansion**, including location selection, store economics, operating models, and rollout plans.
-   Establish analytical frameworks, dashboards, and performance metrics to monitor business health.
-   Conduct regular business reviews, identify performance gaps, and implement corrective actions.
-   Collaborate with cross-functional teams to improve operational efficiency and deliver a consistent customer experience.

What Makes You a Great Fit

-   **5+ years of experience** in category management, e-commerce, D2C, consumer technology, marketplace operations, or digital commerce.
-   Proven experience managing revenue growth, business performance, and commercial outcomes.
-   Strong understanding of **P&L management, gross margins, contribution margins, and unit economics**.
-   Experience scaling businesses through online marketplaces and direct-to-consumer channels.
-   Hands-on knowledge of performance marketing across Meta, Google, and other acquisition platforms.
-   Strong understanding of CAC, ROAS, conversion optimisation, customer retention, and LTV.
-   Experience with merchandising, assortment planning, pricing strategies, inventory management, and supplier relationships.
-   Exposure to offline retail expansion, store operations, or omnichannel commerce will be an advantage.
-   Strong analytical skills with the ability to translate data into actionable business decisions.
-   Excellent stakeholder-management, communication, negotiation, and problem-solving skills.
-   Ability to work effectively across marketing, product, operations, finance, and supply chain teams.
-   A proactive, ownership-driven mindset with the ability to manage multiple priorities in a fast-paced environment.
-   A **B.Tech, MBA, or equivalent qualification** is preferred.

## Apply

[Apply at Weekday AI](https://apply.workable.com/weekday-1/j/05DBD8671A/apply)

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