# B2B Sales Representative - AI & Digital Marketing

> Workana · United States (Remote) · — · Posted 2026-09-08

**Workplace:** remote

**Department:** Non-Tech

## Description

B2B Sales Representative – AI & Digital Marketing

**Location:** Remote – Latin America  
**Work Model:** Fully Remote  
**Contract:** Part-time / Contract

About the Role

We are looking for a **B2B Sales Representative** to help bring an innovative AI and digital marketing offer to the Latin American market.

The product is a **$500 diagnostic** designed for B2B founders, startups, SMEs and marketing leaders. It helps companies understand how their brand appears across **ChatGPT, Perplexity and Google AI Overviews**, and how their visibility compares to competitors.

You will own the sales process from prospecting to closing. This is a **hunter role**: you will source your own leads, run your own outreach, start conversations with potential clients and turn qualified prospects into paying customers.

This opportunity is ideal for someone who enjoys **cold outreach, opening new markets and selling products that are innovative or not yet widely understood**.

What You'll Do

-   Build and manage your own pipeline of B2B prospects across Latin America.
-   Identify founders, marketing leaders, startups, SMEs and companies that could benefit from AI visibility and digital marketing solutions.
-   Research prospects and identify relevant business opportunities.
-   Conduct outbound prospecting through email, LinkedIn, calls and other relevant channels.
-   Adapt messaging and outreach strategies based on the prospect and industry.
-   Start conversations with decision-makers and create interest in the diagnostic.
-   Use the company's AI visibility checker as a prospecting and sales tool to demonstrate potential value.
-   Run discovery conversations to understand the prospect's business, challenges and goals.
-   Present the diagnostic and communicate its business value clearly.
-   Handle objections and guide prospects toward a purchase decision.
-   Follow up consistently throughout the sales process.
-   Close new Blueprint sales and identify opportunities for potential ongoing engagements.
-   Track prospecting activity, conversations and opportunities in the relevant sales tools.
-   Continuously test and improve outreach messaging, channels and sales strategies.

Requirements

-   Previous experience in **B2B sales, business development or cold outreach**.
-   Proven ability to prospect and generate your own leads.
-   Experience selling through outbound channels such as LinkedIn, email or cold calling.
-   Strong communication and persuasion skills.
-   Comfortable speaking with founders, executives and marketing decision-makers.
-   Ability to explain an unfamiliar or innovative product in a simple and compelling way.
-   Strong follow-up discipline and pipeline management.
-   Self-motivated and comfortable working independently in a remote environment.
-   Based in **Latin America**.
-   Comfortable working with performance-based sales objectives.

Nice to Have

-   Experience selling **SaaS, AI, digital marketing, SEO or technology solutions**.
-   Experience selling products or services with a higher level of education required before purchase.
-   Experience selling to founders, startups, SMEs or marketing teams.
-   Experience with **LinkedIn Sales Navigator**, Apollo or similar prospecting tools.
-   Experience selling into the **U.S. market**.
-   Previous experience as a BDR, SDR, Account Executive or Business Development Representative.
-   Bilingual English/Spanish.
-   Experience as a U.S. expat living in Latin America or first-hand understanding of the challenges LATAM companies face when expanding into the U.S. market.

Who You'll Thrive Here

We're looking for someone who:

-   Thinks like a **sales hunter**, not someone who waits for inbound leads.
-   Enjoys finding the right prospects and creating opportunities from scratch.
-   Is comfortable hearing "no" and continuing to follow up.
-   Can sell something that prospects may not immediately understand.
-   Is curious about **AI, search, marketing and emerging technologies**.
-   Takes ownership of their pipeline and results.
-   Enjoys working in an early-stage environment where processes are still evolving.
-   Is resourceful and willing to test different approaches to find what works.
-   Can balance persistence with a consultative approach to sales.

What You'll Get

-   Company email address and sales infrastructure.
-   Product training and a 1:1 walkthrough before starting.
-   A clear Ideal Customer Profile and guidance on who to target.
-   Initial outreach scripts and messaging frameworks.
-   Access to an AI visibility checker that can be used as a sales hook.
-   Email templates and prospecting resources.
-   Curated platforms and directories where potential customers can be found.
-   Access to LinkedIn Sales Navigator based on sales performance.
-   The opportunity to sell an innovative AI-related product in a rapidly evolving market.
-   Performance-based earning potential with no cap.

What Success Looks Like

Your primary objective is simple: **build pipeline and generate revenue**.

Success means consistently identifying relevant prospects, starting conversations with decision-makers, converting those conversations into Blueprint sales, and creating opportunities for longer-term client relationships.

## Apply

[Apply at Workana](https://apply.workable.com/workana-premium/j/71297BAF06/apply)

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