# Paid Media Ops Specialist

> Zipdev · Colombia (Remote) · Full-time · Posted 2026-06-17

**Workplace:** remote

**Department:** Marketing

## Description

We're looking for a Paid Media Ops Specialist to work with our US client. They’re a small and mighty team that’s fast-growing (they’ve been an Inc. 5000 honoree twice now) and looking to evolve into a world-class leading agency, driving amazing results as marketers.  
  
Are you looking to do the best work of your career as a marketer? Do you want to be part of a hardworking and collaborative team that will push and motivate you? Do you get excited about Paid Media strategies, A/B testing, mathematics/analytics and CRO? If you answer yes, yes, and yes, keep reading - we’ve got something exciting for you.  
  
As a Paid Media Ops Specialist, you will handle operational execution of campaigns, pixel tracking and reporting, supporting the Account Lead in driving and achieving performance goals for our clients.  

### **Responsibilities:**

-   Manage and optimize Paid Media campaigns across Google Ads (Search, Display, Performance Max, YouTube) and/or LinkedIn Ads.

-   Analyze campaign performance, identify opportunities, and implement strategies to improve results and ROI.
-   Set up, audit, and maintain conversion tracking using Google Tag Manager, including advanced tracking methods such as custom events, APIs, JavaScript implementations, and element visibility triggers.
-   Build, maintain, and analyze dashboards in Looker Studio using Supermetrics and other reporting tools.
-   Leverage AI tools to improve productivity, research, reporting, strategy development, ideation, data analysis, and campaign execution.
-   Monitor campaign data, generate actionable insights, and provide performance recommendations based on analytics.
-   Collaborate with clients and internal teams through video calls, Slack, and project management tools.
-   Manage multiple projects simultaneously while ensuring deadlines and client deliverables are met.
-   Continuously identify automation opportunities to improve efficiency, including Google Ads Scripts, Zapier, and other workflow tools.
-   Stay up to date on Paid Media trends, platform updates, and best practices.

## Requirements

**Must haves:  
**

-   3+ years of hands-on experience managing Google Ads and/or LinkedIn Ads campaigns with budgets of $10K+ per month.
-   Bachelor's degree in Science, Mathematics, Engineering, Marketing, or a related field.
-   Strong expertise in Google Ads products (Search, Display, Performance Max, YouTube) and LinkedIn Ads.
-   Experience using automation tools such as Google Ads Scripts, Zapier, or similar solutions.
-   Strong understanding of AI tools and how to apply them for research, writing, strategy, data analysis, and productivity.
-   Advanced conversion tracking experience using Google Tag Manager.
-   Experience building and managing dashboards in Looker Studio and using Supermetrics.
-   Strong analytical skills with advanced Excel proficiency (Pivot Tables, VLOOKUPs, charts, reporting).
-   Excellent verbal and written communication skills in remote environments.
-   Highly organized, process-driven, and able to manage multiple projects independently.
-   Proven track record of driving measurable Paid Media results and improving campaign performance.
-   Strong passion for Paid Media and continuous learning within the industry.

**Nice to have:  
**

-   Experience in B2B SaaS or Enterprise Technology.

-   Experience with additional Paid Media channels such as Reddit Ads or Programmatic Advertising.
-   Web development skills (HTML, CSS, JavaScript).
-   Experience with landing page optimization and tools such as Unbounce.
-   Previous experience working in an agency, startup, or consulting environment.

## Benefits

-   Work remotely Monday - Friday, 40 hours a week (no weekends)
-   Vacation: 10 business days a year
-   Holidays: 5 National Holidays a year
-   Company Holidays: 5 Company Holidays a year (Christmas Eve, Christmas Day, New Year's Eve, New Year's Day, Zipdev Day)
-   Parental Leave
-   Health Care Reimbursement
-   Active Lifestyle Reimbursement
-   Quarterly Home Office Reimbursement
-   Payroll Deduction Purchase Plans
-   Longevity Bonus
-   Continuous Learning Bonus
-   Access to Training and Professional Development Platforms
-   Did we mention it's REMOTE?!!

One of our core values at Zipdev is "Be authentic." that's why we encourage you to answer the application form in your own words; we are interested in getting to know you, not a digital assistant.

Wondering how our remote environment or our payment method work? We've put together some helpful answers in our FAQs at the bottom our our [career site.](https://zipdev.com/careers/%20) Take a look and let us know if you have any other questions!

## Apply

[Apply at Zipdev](https://apply.workable.com/zipdev/j/2D6C54D6FE/apply)

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